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GOOG ALPHABET INC

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COM (common), issuer CIK 1652044

5,115 managers (5,184 13F filers) reported a position in GOOG shares at 2025-12-31, 3,352,536,228 shares in all. 240 filers opened a position and 91 filers sold out during the quarter.

Managers
5,115
13F filers
5,184
New
240
Added
1,650
Reduced
2,302
Sold out
91
Shares held by filers
3,352,536,228

Shares held by filers adds up every 13F filer's report, so a share reported by a parent and by its subsidiary counts twice (H9). Managers counts each filer group once.

13D and 13G filers

No 13D or 13G on this security in the data. Structured 13D/G data starts 2024-12-18.

Insider trades

No Form 4 transaction on this security in the data.

13F holders, Q4 2025

Filers in the available 13F reports with a share position at 2025-12-31, filer groups collapsed to one row (method), largest first. Options and principal amounts are left out. A group row states no % of portfolio, since each member reports its own portfolio: the members' percents are listed under it. A value about 1,000 times or 1/1,000 of the price other filers imply is shown as filed but neither ranks the row nor enters a sum.

HolderSharesValue% of portfolioChangeSource
Wingate Wealth Advisors, Inc.3,358$1.05M0.59%+50113F-HRTimeline
BAKER BOYER NATIONAL BANK3,354$1.05M0.32%-6213F-HRTimeline
REAP Financial Group, LLC3,350$1.05M0.21%+8713F-HRTimeline
Virtue Capital Management, LLC3,328$1.05M0.16%-5,97313F-HR/ATimeline
Dale Q Rice Investment Management Ltd3,342$1.05M0.75%-1813F-HRTimeline
Wakefield Asset Management LLLPin group Wakefield Asset Management LL…3,339$1.05M0.28%013F-HRTimelineGroup
Integrity Advisory Solutions, LLC3,332$1.05M0.15%+1,35513F-HRTimeline
CHASE INVESTMENT COUNSEL CORP3,327$1.04M0.29%013F-HRTimeline
Reliant Investment Partners, LLC3,326$1.04M0.82%-20313F-HRTimeline
Integris Wealth Management, LLC3,323$1.04M0.24%+6913F-HRTimeline
CALDWELL SUTTER CAPITAL, INC.3,320$1.04M0.44%+813F-HRTimeline
Fortune Financial Advisors, LLC3,316$1.04M0.7%-16613F-HRTimeline
Fischer Financial Services, Inc.3,305$1.04M0.27%-35013F-HRTimeline
Peak Financial Management, Inc.3,295$1.03M0.27%-87513F-HRTimeline
Fiduciary Wealth Partners, LLC3,293$1.03M0.42%-7613F-HRTimeline
Allen Mooney & Barnes Investment Adviso…3,292$1.03M0.16%-13013F-HRTimeline
Evansbrook LLC3,292$1.03M0.69%13F-HRTimeline
CONSILIO WEALTH ADVISORS, LLC3,288$1.03M0.3%+2913F-HRTimeline
Presidio Capital Management, LLC3,283$1.03M0.31%+35413F-HRTimeline
Compass Wealth Management, LLC/GA3,280$1.03M0.42%013F-HRTimeline
BANK OF STOCKTON3,279$1.03M0.29%013F-HRTimeline
VALLEY FORGE INVESTMENT CONSULTANTS INC…3,275$1.03M0.3%-75113F-HRTimeline
Seed Wealth Management, Inc.3,275$1.03M0.71%+69013F-HRTimeline
Acumen Wealth Advisors, LLC3,272$1.03M0.3%13F-HRTimeline
Compass Financial Group, INC/SD3,270$1.03M0.15%+14413F-HRTimeline
Bolthouse Investments, LLC3,270$1.03M0.91%013F-HRTimeline
Copley Financial Group, Inc.3,267$1.03M0.63%-1,32613F-HRTimeline
DURANTE & WATERS, LLC3,265$1.02M0.71%013F-HRTimeline
Argentarii, LLC3,264$1.02M0.33%+2,39113F-HRTimeline
Grant Street Asset Management, Inc.3,262$1.02M0.21%+25013F-HRTimeline
MOSAIC FINANCIAL GROUP, LLC3,261$1.02M0.7%013F-HRTimeline
Skyview Financial Group LLC3,258$1.02M1.06%13F-HRTimeline
HORIZON KINETICS ASSET MANAGEMENT LLC3,258$1.02M0.01%-4313F-HRTimeline
KFG WEALTH MANAGEMENT, LLC3,256$1.02M0.14%-78113F-HRTimeline
STEVENS CAPITAL PARTNERS3,251$1.02M0.27%+17413F-HRTimeline
Foundation Wealth Management, LLC3,245$1.02M0.67%-22813F-HRTimeline
TPG Advisors LLC3,245$1.02M0.63%-3713F-HRTimeline
HTG Investment Advisors, Inc.3,242$1.02M0.31%-2513F-HRTimeline
Sensible Money, LLC3,241$1.02M0.32%013F-HRTimeline
FIRST NATIONAL BANK SIOUX FALLS3,241$1.02M0.3%-1013F-HRTimeline
SPRENG CAPITAL MANAGEMENT, INC.3,237$1.02M0.4%013F-HRTimeline
HRC WEALTH MANAGEMENT, LLC3,231$1.01M0.49%+3113F-HRTimeline
Abundance Wealth Counselors3,229$1.01M0.17%+113F-HRTimeline
Mach-1 Financial Group, LLC3,226$1.01M0.21%+1,24913F-HRTimeline
Strait & Sound Wealth Management LLC3,224$1.01M0.38%+9213F-HRTimeline
FIRST UNITED BANK & TRUST3,223$1.01M0.32%-4513F-HRTimeline
Lorne Steinberg Wealth Management Inc.3,223$1.01M0.23%013F-HRTimeline
HOWARD BAILEY SECURITIES, LLC3,221$1.01M0.4%-18213F-HRTimeline
PLANNING ALTERNATIVES LTD /ADV3,220$1.01M0.13%+45413F-HRTimeline
Cornerstone Planning Group LLC3,003$1.01M0.16%+2,96313F-HRTimeline
Foster Group, Inc.3,215$1.01M0.03%+1,06813F-HRTimeline
MAYPORT, LLC3,213$1.01M0.2%+50813F-HRTimeline
Beacon Harbor Wealth Advisors, Inc.3,209$1.01M0.22%013F-HRTimeline
J HAGAN CAPITAL, INC.3,205$1.01M0.56%-1,05213F-HRTimeline
GreatBanc Trust CO3,204$1.01M0.71%-66013F-HRTimeline
EPG Wealth Management LLC3,203$1.01M0.27%-2313F-HRTimeline
Prentice Wealth Management LLC3,202$1M0.23%+23713F-HRTimeline
Discipline Wealth Solutions, LLC3,201$1M0.19%+4813F-HRTimeline
VAN STRUM & TOWNE INC.3,198$1M0.28%013F-HRTimeline
SAXON INTERESTS, INC.3,195$1M0.35%+7213F-HRTimeline
Private Wealth Group, LLC3,192$1M0.48%-4813F-HRTimeline
Joseph P. Lucia & Associates, LLC3,190$1M0.36%-12513F-HRTimeline
Creekside Partners3,187$1M0.42%+113F-HRTimeline
Foguth Wealth Management, LLC.3,168$999K0.15%13F-HRTimeline
Oakwell Private Wealth Management, LLC3,172$995K0.19%+13013F-HRTimelineThe filing omitted confidential holdings, a later amendment may add them.
Johnson Bixby & Associates, LLC3,168$994K0.12%+5913F-HRTimeline
Accelerate Investment Advisors LLC3,166$993K0.67%+3413F-HRTimeline
GPS Wealth Strategies Group, LLC3,161$992K0.84%-13,52813F-HRTimeline
MCDANIEL TERRY & CO3,156$990K0.09%013F-HRTimeline
Whitener Capital Management, Inc.3,155$990K0.23%013F-HRTimeline
Williams & Novak Wealth Management, LLC3,152$989K0.74%+4813F-HRTimeline
New Insight Wealth Advisors3,151$989K0.35%-15413F-HRTimeline
First City Capital Management, Inc.3,146$987K0.52%-4013F-HRTimeline
Able Wealth Management LLC3,142$986K0.31%+2113F-HRTimeline
Kidder Stephen W3,133$983K0.28%-12513F-HRTimeline
Covestor Ltd3,129$982K0.51%-29713F-HRTimeline
Seascape Capital Management3,128$982K0.28%-16213F-HRTimeline
Sunburst Financial Group, LLC3,128$982K0.2%+913F-HRTimeline
Legacy Wealth Advisors, LLC3,121$979K0.65%13F-HRTimeline
Connecticut Capital Management Group, L…3,120$979K0.94%13F-HRTimeline
GDS Wealth Management3,105$974K0.06%+30813F-HRTimeline
ACCESS FINANCIAL SERVICES, INC.3,103$974K0.35%013F-HRTimeline
Rachor Investment Advisory Services, LLC3,102$973K0.52%13F-HRTimeline
Kagan Cocozza Asset Management3,100$973K0.69%-8013F-HRTimeline
Legacy Financial Strategies, LLC3,097$972K0.17%+16713F-HRTimeline
VISTA INVESTMENT MANAGEMENT3,091$970K0.32%-15613F-HRTimeline
WILLIAM JOHN SEMPOLINSKI3,084$968K0.48%13F-HRTimeline
Alesco Advisors, LLC, An ESL Co3,081$967K0.03%+40013F-HRTimeline
ARQ WEALTH ADVISORS, LLC3,077$966K0.26%013F-HRTimeline
Thoma Capital Management LLC3,076$965K0.56%-7713F-HRTimeline
Xcelsior Advisor Partners LLC3,073$964K0.47%13F-HRTimeline
Jackson, Grant Investment Advisers, Inc.3,071$964K0.32%013F-HRTimeline
B & T Capital Management DBA Alpha Capi…3,071$964K0.14%+40613F-HRTimeline
N.E.W. Advisory Services LLC3,068$963K0.07%+96113F-HRTimeline
National Wealth Management Group, LLC3,062$961K0.33%+2713F-HRTimeline
Hurley Capital, LLC3,060$960K0.54%+14313F-HRTimeline
ALLIUM FINANCIAL ADVISORS, LLC3,060$960K0.76%-7613F-HRTimeline
Running Point Capital Advisors, LLC3,059$960K0.26%+713F-HRTimeline
PRECEDENT WEALTH PARTNERS, LLC3,049$957K0.2%-313F-HRTimeline
INTREPID CAPITAL MANAGEMENT INC3,049$957K0.37%-10013F-HRTimeline
American Financial Advisors, LLC3,049$957K0.12%-1813F-HRTimeline
Osbon Capital Management LLC3,048$956K0.89%13F-HRTimeline
Keystone Wealth Services, LLC3,046$956K0.2%+18313F-HRTimeline
ORLEANS CAPITAL MANAGEMENT CORP/LA3,044$955K0.59%+1,02013F-HRTimeline
Shearwater Capital LLC3,042$955K0.55%013F-HRTimeline
BNC WEALTH MANAGEMENT, LLC3,037$953K0.24%013F-HRTimeline
DBK Financial Counsel, LLC3,035$952K0.73%013F-HRTimeline
Arbor Investment Advisors, LLC3,034$952K0.13%-5313F-HRTimeline
Thrive Capital Management, LLC3,033$952K0.21%+66313F-HRTimeline
Ifrah Financial Services, Inc.3,024$949K0.24%-5413F-HRTimeline
Aspen Capital Management, LLC3,023$949K0.23%013F-HRTimeline
Altus Wealth Group LLC3,018$947K0.38%-413F-HRTimeline
Prospect Financial Group LLC3,017$947K0.88%+6113F-HRTimeline
Great Lakes Retirement, Inc.3,015$946K0.1%-11413F-HRTimeline
FIFTH LANE CAPITAL, LP3,015$946K1.12%new13F-HRTimeline
Weaver Consulting Group3,007$944K0.23%+8313F-HRTimeline
Absolute Gestao de Investimentos Ltda.3,000$941K0.1%new13F-HRTimeline
LEDERER & ASSOCIATES INVESTMENT COUNSEL…2,986$937K0.63%-20013F-HRTimeline
Stark Wealth Management LLC2,980$935K3.51%+1113F-HRTimeline
HARMONY ASSET MANAGEMENT LLC2,974$933K0.31%+31713F-HRTimeline
Red Tortoise LLC2,971$932K0.4%+1213F-HRTimeline
Independence Wealth Advisors, LLC2,971$932K0.52%13F-HRTimeline
Wealth Advisory Solutions, LLC2,966$931K0.22%-61813F-HRTimeline
VestGen Investment Management2,964$930K0.52%+90413F-HRTimeline
Headland Capital, LLC2,962$929K0.26%+2313F-HRTimeline
SKY-MOUNTAIN CAPITAL MANAGEMENT, INC.2,784$929K0.62%+26613F-HRTimeline
Hilton Head Capital Partners, LLC2,959$929K0.54%13F-HRTimeline
Riverstone Advisors, LLC2,957$928K0.44%+60313F-HRTimeline
AUCTUS ADVISORS LLC2,953$927K0.85%13F-HRTimeline
Pathfinder Wealth Consulting, Inc.2,946$924K0.58%13F-HRTimeline
Stirlingshire Investments, Inc.2,944$924K0.82%13F-HRTimeline
Kuhn & Co Investment Counsel2,943$924K0.62%-1,28313F-HRTimeline
Old Peak Finance LLC2,942$923K0.57%13F-HRTimeline
MFA WEALTH ADVISORS, LLC2,940$923K0.19%013F-HRTimeline
Nalls Sherbakoff Group, LLC2,940$923K0.67%+213F-HRTimeline
COLTON GROOME FINANCIAL ADVISORS, LLC2,939$922K0.26%+1,28813F-HRTimeline
Disciplined Investors, L.L.C.2,939$922K0.6%-51013F-HRTimeline
Fund Advisors of America Inc/FL2,932$920K0.84%13F-HRTimeline
WestHill Financial Advisors, Inc.2,931$920K0.17%-36913F-HRTimeline
Samalin Investment Counsel, LLC2,930$919K0.33%-46813F-HRTimeline
Livet Wealth, LLC2,921$917K0.56%13F-HRTimeline
Mayfair Advisory Group, LLC2,906$916K0.36%+1113F-HRTimeline
Operose Advisors LLC2,917$915K0.21%013F-HRTimeline
Ridge Creek Global, Inc2,917$915K0.77%13F-HRTimeline
Syntegra Private Wealth Group, LLC2,915$915K0.08%+2413F-HRTimeline
Holcombe Financial, Inc.2,915$915K0.57%+3513F-HRTimeline
Well Done, LLC2,913$914K0.14%-15013F-HRTimeline
LPWM LLC2,904$911K0.23%+31013F-HRTimeline
Barnes Wealth Management Group, Inc2,902$911K0.49%+8013F-HRTimeline
BARINGS LLCin group BARINGS LLC2,893$908K0.02%-1013F-HRTimelineGroup
HAGER INVESTMENT MANAGEMENT SERVICES, L…2,893$908K0.5%-10813F-HRTimeline
Roble, Belko & Company, Inc2,885$905K0.12%+1013F-HRTimeline
Flagstone Financial Management2,877$903K0.23%013F-HRTimeline
Quantum Financial Planning Services, In…2,875$902K0.33%+33613F-HRTimeline
ACIMA PRIVATE WEALTH, LLC2,873$902K0.28%013F-HRTimeline
Resolute Advisors LLC2,861$898K0.29%013F-HRTimeline
Rinkey Investments2,852$895K0.23%+5313F-HRTimeline
Olde Wealth Management, LLC2,855$895K0.28%013F-HRTimeline
Birchcreek Wealth Management, LLC2,852$895K0.44%-15313F-HRTimeline
Investors Research Corp2,850$894K0.16%-8813F-HRTimeline
Mosley Wealth Management3,643$894K0.41%13F-HRTimeline
Oak Grove Capital LLC2,844$893K0.18%+1,42513F-HRTimeline
Stillwater Capital Advisors, LLC2,843$892K0.1%-2313F-HRTimeline
COOPER/HAIMS ADVISORS, LLC2,842$892K0.41%+48013F-HRTimeline
Atlatl Advisers LLC2,838$891K0.34%-2613F-HRTimeline
Altus Wealth Management, LLC2,837$890K0.38%013F-HRTimeline
Quartz Partners, LLC2,830$888K0.33%-3,79513F-HRTimeline
Marest Capital, LLC2,829$888K0.5%new13F-HRTimeline
Cambridge Advisors Inc.2,824$886K0.17%013F-HRTimeline
Integrated Capital Management, LLC2,821$885K0.38%-5213F-HRTimeline
Gradient Capital Advisors, LLC2,818$884K0.23%013F-HRTimeline
MATRIX PRIVATE CAPITAL GROUP LLC2,813$883K0.45%+14813F-HRTimeline
ONE PLUS ONE WEALTH MANAGEMENT, LLC2,804$880K0.41%+4413F-HRTimeline
Cherokee Insurance Co2,800$879K0.36%013F-HRTimeline
Tenzing Financial LLC2,798$878K0.71%13F-HRTimeline
Markin Asset Management, LPin group Markin Asset Management, LP2,790$876K0.96%13F-HRTimelineGroup
Menard Financial Group LLC2,789$875K0.6%-18313F-HRTimeline
Ewing Morris & Co. Investment Partners …2,753$874K0.38%+1113F-HRTimeline
Summit Wealth Partners, LLC2,786$874K0.16%-1813F-HRTimeline
Cohen Investment Advisors LLC2,785$874K0.4%-26913F-HRTimeline
Gunderson Capital Management LLC2,784$874K0.39%new13F-HRTimeline
PCB Capital LLC2,781$873K1.4%13F-HRTimeline
WMS Group LLC2,780$872K1.11%13F-HRTimeline
JUNCTURE WEALTH STRATEGIES, LLC2,777$871K0.29%-19013F-HRTimeline
Investment Research Partners LLC2,775$871K0.37%+27313F-HRTimeline
Summit Wealth Group, LLC2,775$871K0.2%-10713F-HRTimeline
Parkway Wealth Management Group, LLC2,772$870K0.12%13F-HRTimeline
FLORIDA FINANCIAL ADVISORS, LLC2,771$870K0.24%+86613F-HRTimeline
Sylvest Advisors, LLC2,765$868K0.46%013F-HRTimeline
Welch Financial Planning, LLC2,763$867K0.63%13F-HRTimeline
Wagner Wealth Management, Corp2,763$867K0.86%13F-HRTimeline
West Family Investments, Inc.2,762$867K0.2%013F-HRTimeline
Archer Investment Corp2,762$867K0.2%+8013F-HRTimeline
Oldfather Financial Services, LLC2,754$864K0.26%+75113F-HRTimeline
Boltwood Capital Management2,750$863K0.22%+4013F-HRTimeline
Biondo Investment Advisors, LLC2,748$862K0.1%+3813F-HRTimeline
Heritage Investment Group, Inc.2,748$862K0.13%+18413F-HRTimeline
Security Financial Services, INC.2,746$862K0.14%+10613F-HRTimeline
Tidemark, LLC2,745$861K0.24%-62713F-HRTimeline
Total Clarity Wealth Management, Inc.2,744$861K0.21%+2613F-HRTimeline