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Disclosery

GOOG ALPHABET INC

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COM (common), issuer CIK 1652044

5,115 managers (5,184 13F filers) reported a position in GOOG shares at 2025-12-31, 3,352,536,228 shares in all. 240 filers opened a position and 91 filers sold out during the quarter.

Managers
5,115
13F filers
5,184
New
240
Added
1,650
Reduced
2,302
Sold out
91
Shares held by filers
3,352,536,228

Shares held by filers adds up every 13F filer's report, so a share reported by a parent and by its subsidiary counts twice (H9). Managers counts each filer group once.

13D and 13G filers

No 13D or 13G on this security in the data. Structured 13D/G data starts 2024-12-18.

Insider trades

No Form 4 transaction on this security in the data.

13F holders, Q4 2025

Filers in the available 13F reports with a share position at 2025-12-31, filer groups collapsed to one row (method), largest first. Options and principal amounts are left out. A group row states no % of portfolio, since each member reports its own portfolio: the members' percents are listed under it. A value about 1,000 times or 1/1,000 of the price other filers imply is shown as filed but neither ranks the row nor enters a sum.

HolderSharesValue% of portfolioChangeSource
EHRLICH FINANCIAL GROUP1,397$438K0.25%013F-HRTimeline
Inlight Wealth Management, LLC1,395$438K0.16%013F-HRTimeline
Leelyn Smith, LLC1,391$437K0.06%013F-HRTimeline
Juno Financial Group LLC1,390$436K0.17%13F-HRTimeline
Krane Funds Advisors LLC1,390$436K0.01%-51613F-HRTimeline
A&I FINANCIAL SERVICES, LLC1,390$436K0.21%013F-HRTimeline
Challenger Wealth Management1,386$435K0.33%+10613F-HRTimeline
Norway Savings Bank1,385$435K0.2%+14213F-HRTimeline
Heritage Family Offices, LLP1,385$435K0.2%new13F-HRTimeline
Global Wealth Strategies & Associates1,384$434K0.11%-9913F-HRTimeline
Vectors Research Management, LLC1,380$433K0.13%-50013F-HRTimeline
Beckerman Institutional, LLC1,377$432K0.24%013F-HRTimeline
SENTINEL PENSION ADVISORS, LLC1,376$432K0.07%+613F-HRTimeline
High Falls Advisors, Inc1,365$428K0.09%+113F-HRTimeline
Anderson Financial Strategies, LLC1,363$428K0.25%+6313F-HRTimeline
STAR Financial Bank1,361$427K0.22%-3013F-HRTimeline
RoundAngle Advisors LLC1,361$427K0.31%013F-HRTimeline
Serenity Investment Advisors1,310$427K0.25%13F-HRTimeline
Integras Partners LLC1,357$426K0.34%-27213F-HRTimeline
MCRAE CAPITAL MANAGEMENT INC1,356$426K0.09%-35613F-HRTimeline
Financial Enhancement Group LLC1,293$425K0.06%-13213F-HRTimeline
QP WEALTH MANAGEMENT, LLC1,350$424K0.37%13F-HRTimeline
Heartland Bank & Trust Co1,348$423K0.18%-4213F-HRTimeline
Barry Investment Advisors, LLC1,345$422K0.09%-47013F-HRTimeline
Ballast Rock Private Wealth LLC1,344$422K0.26%13F-HRTimeline
OLD SECOND NATIONAL BANK OF AURORA1,343$421K0.08%+16013F-HRTimeline
Curran Financial Partners, LLC1,341$421K0.08%+7513F-HRTimeline
Sage Financial Management Group, Inc.1,341$421K0.13%+38113F-HRTimeline
Flower City Capital1,341$421K0.21%-6913F-HRTimeline
FSA Advisors, Inc.4,542$421K0.29%+3,48213F-HRTimeline
McClarren Financial Advisors, Inc.1,847$420K0.25%+5513F-HRTimeline
Rockport Wealth LLC1,338$420K0.08%-10013F-HRTimeline
L.K. Benson & Company, P.C.1,338$420K0.21%013F-HRTimeline
LINCOLN CAPITAL CORP1,335$419K0.15%+15013F-HRTimeline
BOYUM WEALTH ARCHITECTS LLC1,275$419K0.2%new13F-HRTimeline
Custos Family Office, LLC1,333$418K0.29%+413F-HRTimeline
Boston Standard Wealth Management, LLC1,331$418K0.07%013F-HRTimeline
WAYSTONE ADVISORS LLC1,330$417K0.36%13F-HRTimeline
OLIO Financial Planning1,325$416K0.12%-57113F-HRTimeline
TrueWealth Advisors, LLC1,323$415K0.11%-7113F-HRTimeline
Opulen Financial Group LLC1,322$415K0.3%+21013F-HRTimeline
VIRTUS ADVISERS, LLCin group Virtus Investment Advisers, L…1,322$415K0.2%-1,19513F-HRTimelineGroup
PFG Private Wealth Management, LLC1,321$415K0.18%-5,32913F-HRTimeline
Stack Financial Management, Inc1,321$415K0.03%new13F-HRTimeline
Astoria Portfolio Advisors LLC.1,329$414K0.09%-1,65313F-HRTimeline
Miller Investment Management, LP1,320$414K0.04%013F-HRTimeline
Verus Financial Partners, Inc.1,236$412K0.04%-16213F-HRTimeline
Peak Retirement Planning, Inc.1,313$412K0.1%+39213F-HRTimeline
FSA Investment Group, LLC1,312$412K0.25%+12613F-HRTimeline
Quantbot Technologies LP1,311$411K0.01%-6,68313F-HRTimeline
RPg Family Wealth Advisory, LLC1,309$411K0.09%+3013F-HRTimeline
SCHULHOFF & CO INC1,308$410K0.17%-3813F-HRTimeline
PARR MCKNIGHT WEALTH MANAGEMENT GROUP, …1,308$410K0.05%+3213F-HRTimeline
BAYBAN1,308$410K0.36%13F-HRTimeline
MontVue Capital Management, Inc.1,305$410K0.27%013F-HRTimeline
American Institute for Advanced Investm…1,301$409K0.26%-4013F-HRTimeline
Persium Advisors, LLC1,301$408K0.3%-38113F-HRTimeline
5T Wealth, LLC1,300$408K0.16%new13F-HRTimeline
Pioneer Wealth Management Group1,297$407K0.12%+24613F-HRTimeline
Abbot Financial Management, Inc.1,297$407K0.17%013F-HRTimeline
Wealth Advisors Northwest LLC1,296$407K0.18%+22413F-HRTimeline
VERUS WEALTH MANAGEMENT, LLC1,294$406K0.38%013F-HRTimeline
FNY Investment Advisers, LLC1,294$406K0.12%-1,10113F-HRTimeline
Prestige Wealth Management Group LLC1,292$405K0.08%+2213F-HRTimeline
Willis Investment Counsel1,291$405K0.02%013F-HRTimeline
Gross & Hartman Investments LLC1,290$405K0.23%13F-HRTimeline
Lifelong Wealth Advisors, Inc.1,290$405K0.11%013F-HRTimeline
Concorde Asset Management, LLC1,290$405K0.16%+10313F-HRTimeline
TSA Wealth Managment LLC1,288$404K0.13%013F-HRTimeline
Waterway Wealth Management, LLC1,286$404K0.09%+12413F-HRTimeline
CONTINUUM WEALTH ADVISORS, LLC1,286$404K0.16%013F-HRTimeline
BEACON FINANCIAL PLANNING, INC1,286$404K0.19%-6313F-HRTimeline
Alamar Capital Management, LLC1,285$403K0.22%013F-HRTimeline
Financially in Tune, LLC1,282$402K0.38%13F-HRTimeline
Oceanside Advisors LLC1,280$402K0.24%013F-HRTimeline
Seneca Financial Advisors LLC1,280$402K0.12%-20113F-HRTimeline
GQG Partners LLC1,279$401K<0.01%-1,29413F-HRTimeline
Legacy Wealth Managment, LLC/IDin group Legacy Wealth Managment, LLC/…1,279$401K0.19%+52313F-HRTimelineGroup
Resurgent Financial Advisors LLC1,278$401K0.2%-4513F-HRTimeline
AdviceOne Advisory Services, LLC1,277$401K0.24%-5813F-HRTimeline
Grove Street Fiduciary, LLC1,276$400K0.17%013F-HRTimeline
IF Advisors, LLC1,275$400K0.33%13F-HRTimeline
McGlone Suttner Wealth Management, Inc.1,274$400K0.05%-2213F-HRTimeline
Safe Harbor Family Capital, LLC1,274$400K0.35%13F-HRTimeline
SIGNAL TREE FINANCIAL PARTNERS LLC1,268$398K0.3%-5213F-HRTimeline
Gray Private Wealth, LLC1,267$398K0.19%-3813F-HRTimeline
FIRST FINANCIAL CORP /IN/1,265$397K0.15%-813F-HRTimeline
RED CRANE WEALTH MANAGEMENT, LLC1,264$397K0.32%+10013F-HRTimeline
Silverberg Bernstein Capital Management…1,263$396K0.23%013F-HRTimeline
S&T Bank/PA1,262$396K0.13%-46613F-HRTimeline
Trust Co of Kansas1,263$396K0.18%-36613F-HRTimeline
Financial Life Planners1,261$396K0.28%+4013F-HRTimeline
DROMS STRAUSS ADVISORS INC /MO/ /ADV1,259$395K0.1%+28413F-HRTimeline
COREPATH WEALTH PARTNERS LLC1,188$395K0.26%013F-HRTimeline
First Growth Capital LLC1,269$395K0.35%13F-HRTimeline
Atwater Malick LLC1,258$395K0.11%-10213F-HRTimeline
JDH Wealth Management, LLC1,257$394K0.27%+113F-HRTimeline
ETF Store, Inc.1,256$394K0.4%+113F-HRTimeline
SWISS RE LTDin group SWISS RE LTD1,256$394K0.03%13F-HRTimelineGroup
Riverview Trust Co1,256$394K0.47%013F-HRTimeline
Sightline Wealth Advisors, LLC1,256$394K0.17%013F-HRTimeline
Maxele Advisors, LLC1,255$394K0.32%new13F-HRTimeline
Liberty Atlantic Advisors LLC1,255$394K0.39%13F-HRTimeline
BlueStem Wealth Partners, LLC1,253$393K0.04%-8013F-HRTimeline
Clayton Financial Group LLC1,250$392K0.2%+75513F-HRTimeline
Monument Group Wealth Advisors, LLC1,245$391K0.21%-29013F-HRTimeline
Detalus Advisors, LLC1,243$390K0.1%013F-HRTimeline
Financial Connections Group, Inc.1,243$390K0.13%013F-HRTimeline
Dupree Financial Group, LLC1,241$389K0.14%-7013F-HRTimeline
Grange Capital, LLC1,240$389K0.37%013F-HRTimeline
MARS JEWETT FINANCIAL GROUP, INC.1,249$389K0.12%13F-HRTimeline
Equity Wealth Partners, LLC1,239$389K0.25%-8413F-HRTimeline
Mascoma Wealth Management LLC1,239$389K0.08%+4913F-HRTimeline
ADKINS SEALE CAPITAL MANAGEMENT LLC1,233$387K0.38%13F-HRTimeline
Breakwater Investment Management1,232$387K0.14%013F-HRTimeline
Collaborative Wealth Managment Inc.1,230$386K0.14%-1613F-HRTimeline
Contango Wealth Management LLC1,230$386K0.43%13F-HRTimeline
New Millennium Group LLC1,226$385K0.17%-3713F-HRTimeline
Copos Capital B.V.1,226$385K0.27%13F-HRTimeline
Goodman Financial Corp1,221$383K0.07%new13F-HRTimeline
Wealth Quarterback LLC1,221$383K0.14%+2313F-HRTimeline
Eldred Rock Partners, LLC1,218$382K0.1%013F-HRTimeline
Valtinson Bruner Financial Planning LLC1,217$382K0.11%013F-HRTimeline
Madrid Wealth Management, LLC1,217$382K0.31%13F-HRTimeline
Aegis Wealth Management, Inc.1,213$381K0.3%13F-HRTimeline
Fusion Capital, LLC1,213$381K0.11%+113F-HRTimeline
Heritage Wealth Management, Inc. /CA/1,212$380K0.25%+17513F-HRTimeline
CAPSTONE WEALTH MANAGEMENT GROUP, LLC1,210$380K0.16%+113F-HRTimeline
Sandro Wealth Management LLC1,210$380K0.31%13F-HRTimeline
Vantage Financial Partners, LLC1,210$380K0.08%+113F-HRTimeline
HighMark Wealth Management LLC1,209$380K0.15%013F-HRTimeline
MONTGOMERY INVESTMENT MANAGEMENT INC1,203$378K0.14%+113F-HRTimeline
Putney Financial Group LLC1,203$378K0.35%013F-HRTimeline
EAGLE HARBOR ASSET MANAGEMENT INC /ADV1,201$377K0.31%013F-HRTimeline
Sharper & Granite LLC1,200$377K0.13%013F-HRTimeline
Rockingstone Advisors LLC1,200$377K0.17%-18013F-HRTimeline
Rayburn West Financial Services LLC1,200$377K0.23%13F-HRTimeline
CBIZ Investment Advisory Services, LLC1,198$376K0.01%+94013F-HRTimeline
Strid Group, LLC1,197$376K0.05%-9013F-HRTimeline
Curry Webb Wealth Management LLC1,197$376K0.19%13F-HRTimeline
Polymer Capital Management (US) LLC1,194$375K0.05%-78813F-HRTimeline
PURA VIDA INVESTMENTS, LLC1,190$373K1.4%new13F-HRTimeline
Godfrey Financial Associates, Inc.1,190$373K0.32%13F-HRTimeline
Shum Financial Group, Inc.1,190$373K0.27%013F-HRTimeline
GR FINANCIAL GROUP, LLC1,189$373K0.08%+6413F-HRTimeline
Elefante Mark B1,185$372K0.23%-21513F-HRTimeline
Tailwinds Wealth, LLC1,184$372K0.4%13F-HRTimeline
Brewster Financial Planning LLC1,184$372K0.23%-1613F-HRTimeline
Cable Car Capital, LP1,183$371K0.02%-79413F-HRTimeline
WPWealth LLP1,182$371K0.06%-11513F-HRTimeline
Asset Allocation Strategies LLC1,181$371K0.07%-613F-HRTimeline
marrick wealth, LLC1,181$371K0.3%13F-HRTimeline
NORTH POINT PORTFOLIO MANAGERS CORP/OH1,180$370K0.06%013F-HRTimeline
BASSO CAPITAL MANAGEMENT, L.P.1,179$370K0.22%+51213F-HRTimeline
INVENIO WEALTH PARTNERS LLC1,170$367K0.14%-14013F-HRTimeline
Burkett Asset Management Ltd1,170$367K0.37%13F-HRTimeline
ADAPT WEALTH ADVISORS, LLC1,169$367K0.13%-16013F-HRTimeline
FAMILY WEALTH PARTNERS, LLC1,169$367K0.13%+19013F-HRTimeline
Latitude Advisors, LLC1,166$366K0.16%+2013F-HRTimeline
Milestones Private Investment Advisors …1,164$365K0.25%013F-HRTimeline
BETO FINANCIAL GROUP, LLC1,054$364K0.25%13F-HRTimeline
Town Capital LLC1,158$363K0.3%13F-HRTimeline
ADG Wealth Management Group, LLC1,156$363K0.27%013F-HRTimeline
Divergent Planning, LLC1,148$362K0.09%013F-HRTimeline
S. R. Schill & Associates1,153$362K0.26%-12013F-HRTimeline
WealthCare Asset Management, LLC1,470$361K0.33%13F-HRTimeline
Narus Financial Partners, LLC1,149$360K0.1%013F-HRTimeline
Elevated Financial Group LLC1,148$360K0.12%13F-HRTimeline
Hillman Capital Management, Inc.1,148$360K0.23%-32513F-HRTimeline
Worthington Financial Partners, LLC1,148$360K0.32%13F-HRTimeline
Level Financial Advisors1,146$360K0.1%-25413F-HRTimeline
STEPH & CO1,144$359K0.1%+35113F-HRTimeline
CONQUIS FINANCIAL LLC1,141$358K0.31%new13F-HRTimeline
WINSLOW ASSET MANAGEMENT INC1,140$358K0.07%013F-HRTimeline
Storen Legacy Partners, LLC1,140$358K0.11%13F-HRTimeline
Burns Matteson Capital Management, LLC1,139$357K0.14%-17113F-HRTimeline
Richard C. Young & CO., LTD.1,138$357K0.03%-12913F-HRTimeline
VIRGINIA WEALTH MANAGEMENT GROUP, INC.1,138$357K0.21%013F-HRTimeline
NESTEGG ADVISORS, INC.1,128$354K0.3%+113F-HRTimeline
Santori & Peters, Inc.1,125$353K0.12%-3213F-HRTimeline
HENDLEY & CO INC1,125$353K0.13%+4513F-HRTimeline
Highland Financial Advisors, LLC1,124$353K0.1%+16013F-HRTimeline
Traction Financial Partners, LLC1,123$352K0.21%-2013F-HRTimeline
AFG FIDUCIARY SERVICES LIMITED PARTNERS…1,117$352K0.22%013F-HRTimeline
Powers Advisory Group, LLC1,122$352K0.13%-3013F-HRTimeline
ALERUS FINANCIAL NA1,121$352K0.02%-5113F-HRTimeline
JMG Financial Group, Ltd.1,120$351K0.01%-1,01013F-HRTimeline
Armbruster Capital Management, Inc.1,120$351K0.06%013F-HRTimeline
BROGAN FINANCIAL, INC.1,117$350K0.15%+3013F-HRTimeline
Diesslin Group, Inc.1,117$350K0.14%13F-HRTimeline
Mascagni Wealth Management, Inc.1,116$350K0.26%+3413F-HRTimeline
Fiscal Wisdom Wealth Management, LLC1,115$350K0.33%013F-HRTimeline
TrustBankin group TrustBank1,112$349K0.15%13F-HRTimelineGroup
Frazier Financial Advisors, LLC1,110$348K0.21%-32613F-HRTimeline
Traub Capital Management LLC1,110$348K0.33%013F-HRTimeline
Valued Wealth Advisors LLC1,103$346K0.15%+13513F-HRTimeline
Morningstar Investment Management LLCin group Morningstar Investment Manage…1,103$346K0.02%-6613F-HRTimelineGroup
Guinness Atkinson Asset Management Inc1,098$345K0.16%-43813F-HR/ATimeline
CloudAlpha Capital Management Limited/H…1,100$345K0.03%new13F-HRTimeline
Eagle Bluffs Wealth Management LLC1,100$345K0.14%013F-HRTimeline