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Disclosery

AFRM AFFIRM HLDGS INC

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Stock (common), issuer CIK 1820953

599 managers (615 13F filers) reported a position in AFRM shares at 2025-09-30, 227,055,601 shares in all. 144 filers opened a position and 93 filers sold out during the quarter.

Managers
599
13F filers
615
New
144
Added
221
Reduced
168
Sold out
93
Shares held by filers
227,055,601

Shares held by filers adds up every 13F filer's report, so a share reported by a parent and by its subsidiary counts twice (H9). Managers counts each filer group once.

13D and 13G filers

No 13D or 13G on this security in the data. Structured 13D/G data starts 2024-12-18.

Insider trades

No Form 4 transaction on this security in the data.

13F holders, Q3 2025

Filers in the available 13F reports with a share position at 2025-09-30, filer groups collapsed to one row (method), largest first. Options and principal amounts are left out. A group row states no % of portfolio, since each member reports its own portfolio: the members' percents are listed under it. A value about 1,000 times or 1/1,000 of the price other filers imply is shown as filed but neither ranks the row nor enters a sum.

HolderSharesValue% of portfolioChangeSource
PRUDENTIAL PLCin group PRUDENTIAL PLC4,858$355K<0.01%new13F-HRTimelineGroup
IFP Advisors, Inc4,851$355K0.01%+33213F-HR/ATimeline
GAMMA Investing LLC4,850$354K0.02%+20613F-HRTimeline
ACADIAN ASSET MANAGEMENT LLCin group ACADIAN ASSET MANAGEMENT LLC4,872$353K<0.01%-22,66013F-HRTimelineGroup
Atria Investments, Inc4,789$350K<0.01%+94913F-HRTimeline
Prime Capital Investment Advisors, LLC4,691$343K<0.01%+1,45813F-HRTimeline
DIVERSIFIED TRUST CO4,655$340K0.01%+9913F-HRTimeline
UniSuper Management Pty Ltd4,600$336K<0.01%new13F-HRTimeline
WEST MICHIGAN ADVISORS, LLC4,540$332K0.08%new13F-HRTimeline
Forum Financial Management, LPin group Forum Financial Management, LP4,521$330K<0.01%-2,93613F-HRTimelineGroup
Fluent Financial, LLC4,519$330K0.13%new13F-HRTimeline
Laird Norton Wetherby Wealth Management…4,467$326K0.01%-53213F-HRTimeline
Callan Family Office, LLC4,455$326K0.01%+22613F-HRTimeline
COMMERCE BANKin group COMMERCE BANK4,269$312K<0.01%+3213F-HRTimelineGroup
Aaron Wealth Advisors LLC4,265$312K0.02%+99313F-HRTimeline
Foundations Investment Advisors, LLC4,261$311K<0.01%-4413F-HRTimeline
Intellectus Partners, LLC4,250$311K0.06%new13F-HRTimeline
Versant Capital Management, Inc4,236$310K0.04%+413F-HRTimeline
Vise Technologies, Inc.4,213$308K0.01%-16713F-HRTimeline
SLT Holdings LLC4,205$307K0.2%-10013F-HRTimeline
PRELUDE CAPITAL MANAGEMENT, LLC4,194$306K0.02%new13F-HRTimeline
RITHOLTZ WEALTH MANAGEMENT4,109$300K0.01%013F-HRTimeline
Parallel Advisors, LLC4,062$297K0.01%+1713F-HRTimeline
RATIONAL ADVISORS, INC.4,000$292K0.03%new13F-HRTimeline
Western Wealth Management, LLC3,900$285K0.02%-32513F-HRTimeline
Steward Partners Investment Advisory, L…3,803$278K<0.01%-3,65513F-HRTimeline
Lido Advisors, LLCin group Lido Advisors, LLC3,735$273K<0.01%new13F-HRTimelineGroup
Siemens Fonds Invest GmbH3,734$273K0.01%new13F-HRTimeline
Nicholas Investment Partners, LP3,727$272K0.02%new13F-HRTimeline
Frank, Rimerman Advisors LLC3,628$265K0.02%-11013F-HRTimeline
INTECH INVESTMENT MANAGEMENT LLC3,587$262K<0.01%new13F-HRTimeline
PFG Investments, LLC3,585$262K0.01%new13F-HRTimeline
NATIONAL BANK OF CANADA /FI/in group NATIONAL BANK OF CANADA /FI/3,581$262K<0.01%+113F-HRTimelineGroup
Hilltop Holdings Inc.in group Hilltop Holdings Inc.3,566$261K0.01%-20013F-HRTimelineGroup
COLDSTREAM CAPITAL MANAGEMENT INC3,522$257K<0.01%+11013F-HRTimeline
Integrated Investment Consultants, LLC257,022$257K0.04%+64,44413F-HRTimeline
HIGHLAND CAPITAL MANAGEMENT, LLC3,510$257K0.01%-7113F-HRTimeline
INCEPTIONR LLC3,505$256K0.06%new13F-HRTimeline
Ancora Advisors LLCin group Ancora Advisors LLC3,501$256K0.01%013F-HRTimelineGroup
Savvy Advisors, Inc.3,410$249K0.01%+37313F-HRTimeline
MAI Capital Management3,360$246K<0.01%-39313F-HRTimeline
PERSONAL CFO SOLUTIONS, LLC3,353$245K0.04%-3713F-HRTimeline
Rareview Capital LLC3,541$245K0.15%013F-HRTimeline
Kathleen S. Wright Associates Inc.3,333$244K0.09%-71913F-HRTimeline
HighPoint Advisor Group LLC3,275$239K0.01%-35113F-HRTimeline
Sanctuary Advisors, LLC3,267$239K<0.01%new13F-HR/ATimeline
111 Capital3,255$238K0.05%new13F-HRTimeline
Congress Park Capital LLC3,250$238K0.07%013F-HRTimeline
YOUSIF CAPITAL MANAGEMENT, LLC3,243$237K<0.01%+15813F-HRTimeline
BRIGHTON JONES LLC3,234$236K0.01%new13F-HRTimeline
Capital Markets Trading UK LLP3,216$235K0.24%new13F-HRTimeline
SHERBROOKE PARK ADVISERS LLC3,198$234K0.11%new13F-HRTimeline
EverSource Wealth Advisors, LLCin group EverSource Wealth Advisors, L…3,195$233K0.01%+45713F-HRTimelineGroup
Ethic Inc.3,165$231K<0.01%-9213F-HRTimeline
PIAR LLC3,085$225K0.16%new13F-HRTimeline
Metis Global Partners, LLC3,016$220K0.01%new13F-HRTimeline
RBF Capital, LLC3,000$219K0.01%013F-HRTimeline
PARADIGM ASSET MANAGEMENT CO LLC2,900$212K0.05%013F-HRTimeline
LEIGH BALDWIN & CO., LLC2,894$211K0.12%013F-HR/ATimeline
Freestone Capital Holdings, LLCin group Freestone Capital Holdings, L…2,857$209K0.01%new13F-HRTimelineGroup
AlphaQuest LLC2,849$208K0.01%-1,38713F-HRTimeline
NORDEN GROUP LLC2,802$205K0.02%-36113F-HRTimeline
BIRCH FINANCIAL GROUP, LLC2,774$203K0.12%-35913F-HRTimeline
Advisors Asset Management, Inc.2,729$199K<0.01%-2813F-HR/ATimeline
Advisory Services Network, LLC2,661$194K<0.01%new13F-HRTimeline
Spire Wealth Managementin group Spire Wealth Management2,658$194K0.01%013F-HRTimelineGroup
DZ BANK AG Deutsche Zentral Genossensch…in group DZ BANK AG Deutsche Zentral G…2,444$179K<0.01%new13F-HRTimelineGroup
State of Wyoming2,394$175K0.02%new13F-HRTimeline
EVERGREEN CAPITAL MANAGEMENT LLC2,383$174K<0.01%new13F-HRTimeline
NFSG Corp2,297$168K0.03%013F-HRTimeline
Manchester Capital Management LLC2,075$152K0.02%+213F-HRTimeline
Harvest Fund Management Co., Ltdin group Harvest Fund Management Co., …2,000$146K0.01%new13F-HRTimelineGroup
Bayforest Capital Ltd1,825$133K0.06%-10,43713F-HRTimeline
Twin Lakes Capital Management, LLC1,811$132K0.06%013F-HRTimeline
Livforsakringsbolaget Skandia, Omsesidi…1,800$131K0.01%new13F-HRTimeline
Cullen/Frost Bankers, Inc.in group Cullen/Frost Bankers, Inc.1,703$124K<0.01%+1,29913F-HRTimelineGroup
Smartleaf Asset Management LLC1,600$122K0.01%+62813F-HRTimeline
OSTRUM ASSET MANAGEMENT1,574$115K0.01%new13F-HRTimeline
SHELL ASSET MANAGEMENT CO1,532$112K0.01%-5,77613F-HRTimeline
Farther Finance Advisors, LLC1,471$108K<0.01%+17113F-HRTimeline
Aster Capital Management (DIFC) Ltd1,406$103K0.05%new13F-HRTimeline
Westside Investment Management, Inc.1,250$91.5K0.01%-10113F-HRTimeline
Y.D. More Investments Ltdin group Y.D. More Investments Ltd1,174$89.9K0.01%-38913F-HRTimelineGroup
Allworth Financial LP1,223$89.4K<0.01%+42413F-HRTimeline
Global Retirement Partners, LLC1,198$87.5K<0.01%+6813F-HRTimeline
VALLEY NATIONAL ADVISERS INC977$71K0.01%-24913F-HRTimeline
CI INVESTMENTS INC.in group CI INVESTMENTS INC.929$68K<0.01%+52713F-HRTimelineGroup
Sound Income Strategies, LLC853$66.1K<0.01%013F-HRTimeline
Blue Trust, Inc.886$64.7K<0.01%013F-HRTimeline
Global Wealth Strategies & Associates814$59.5K0.02%-81413F-HRTimeline
QUADRANT CAPITAL GROUP LLC801$58.5K<0.01%new13F-HRTimeline
Quent Capital, LLC583$42.6K<0.01%new13F-HRTimeline
UMB Bank, n.a.573$41.9K<0.01%+413F-HRTimelineThe filing omitted confidential holdings, a later amendment may add them.
Larson Financial Group LLC499$36.5K<0.01%+21313F-HRTimeline
SouthState Bank Corpin group SouthState Bank Corp496$36.2K<0.01%+6913F-HRTimelineGroup
BESSEMER GROUP INCin group BESSEMER GROUP INC494$36K<0.01%+33013F-HRTimelineGroup
Capital Advisors, Ltd. LLC485$35K<0.01%013F-HRTimeline
Blume Capital Management, Inc.455$33.3K0.01%013F-HRTimeline
Noble Wealth Management PBC450$32.9K0.02%13F-HRTimeline
MATHER GROUP, LLC.402$29.4K<0.01%new13F-HRTimeline
Copia Wealth Management402$29.4K0.02%013F-HRTimeline
SWAN Capital LLC400$29.2K0.01%013F-HRTimeline
HARBOUR INVESTMENTS, INC.355$25.9K<0.01%+3013F-HRTimeline
Itau Unibanco Holding S.A.in group Itau Unibanco Holding S.A.354$25.9K<0.01%-1813F-HRTimelineGroup
ASSETMARK, INCin group ASSETMARK, INC338$24.7K<0.01%+17813F-HRTimelineGroup
OPTIMUM INVESTMENT ADVISORS330$24.1K0.01%013F-HRTimeline
Cornerstone Planning Group LLC221$23.6K<0.01%+19713F-HRTimeline
FIFTH THIRD BANCORPin group FIFTH THIRD BANK, NATIONAL AS…319$23.3K<0.01%013F-HRTimelineGroup
GPS Wealth Strategies Group, LLC306$22.4K<0.01%013F-HRTimeline
N.E.W. Advisory Services LLC300$21.9K<0.01%+20013F-HRTimeline
Root Financial Partners, LLC277$20.2K<0.01%new13F-HRTimeline
Tower Research Capital LLC (TRC)in group Tower Research Capital LLC (T…268$19.6K<0.01%-5613F-HRTimelineGroup
True Wealth Design, LLC267$19.5K0.01%+23213F-HRTimeline
ARMSTRONG ADVISORY GROUP, INC265$19.4K<0.01%+20013F-HRTimeline
Private Wealth Management Group, LLC253$18.5K0.01%013F-HRTimeline
Holos Integrated Wealth LLC259$18.4K0.01%013F-HRTimeline
Fortitude Family Office, LLC237$17.3K<0.01%+1713F-HRTimeline
Covestor Ltd228$17K0.01%-8213F-HRTimeline
Matrix Trust Co200$15K<0.01%-4213F-HRTimeline
Tacita Capital Inc200$14.6K0.01%013F-HRTimeline
TOWARZYSTWO FUNDUSZY INWESTYCYJNYCH PZU…200$14.6K<0.01%new13F-HRTimeline
MassMutual Private Wealth & Trust, FSB186$13.6K<0.01%+4113F-HRTimeline
Sachetta, LLC169$12.4K<0.01%013F-HRTimeline
JDM Financial Group LLC167$12.2K0.01%013F-HRTimeline
Caitong International Asset Management …164$12K0.01%new13F-HRTimeline
HM PAYSON & CO163$11.9K<0.01%+313F-HRTimeline
BROWN BROTHERS HARRIMAN & COin group BROWN BROTHERS HARRIMAN & CO157$11.5K<0.01%013F-HRTimelineGroup
JPL Wealth Management, LLC149$10.9K<0.01%new13F-HRTimeline
Tortoise Investment Management, LLC138$10.1K<0.01%+1413F-HRTimeline
T. Rowe Price Investment Management, In…120$9K<0.01%new13F-HRTimeline
Bruce G. Allen Investments, LLC123$8.99K0.01%013F-HRTimeline
TD PRIVATE CLIENT WEALTH LLC116$8.48K<0.01%+1313F-HRTimeline
LRI Investments, LLC115$8.4K<0.01%013F-HRTimeline
HUNTINGTON NATIONAL BANKin group HUNTINGTON NATIONAL BANK113$8.26K<0.01%-27613F-HRTimelineGroup
HANTZ FINANCIAL SERVICES, INC.115$8K<0.01%013F-HRTimelineThe filing omitted confidential holdings, a later amendment may add them.
BFSG, LLC100$7.31K<0.01%013F-HRTimeline
Tower View Wealth Management LLC100$7.31K<0.01%013F-HRTimeline
Aspect Partners, LLC95$6.94K<0.01%+4513F-HRTimeline
Salomon & Ludwin, LLC87$6.51K<0.01%new13F-HRTimeline
Bell Investment Advisors, Inc88$6.43K<0.01%013F-HRTimeline
JFS WEALTH ADVISORS, LLC86$6.29K<0.01%+213F-HRTimeline
CoreCap Advisors, LLC83$6.07K<0.01%-23013F-HRTimeline
KAYNE ANDERSON RUDNICK INVESTMENT MANAG…55$4.02K<0.01%013F-HRTimeline
City State Bank55$4.02K<0.01%013F-HRTimeline
LANARK FINANCIAL, INC.52$3.8K<0.01%new13F-HRTimeline
Essential Partners LLC46$3.36K<0.01%+2713F-HRTimeline
Cromwell Holdings LLC44$3.22K<0.01%013F-HRTimeline
CVA Family Office, LLC42$3.07K<0.01%+713F-HRTimeline
SOA Wealth Advisors, LLC.41$3K<0.01%013F-HRTimeline
PayPay Securities Corp36$2.65K0.1%+2613F-HRTimeline
Painted Porch Advisors LLC35$2.56K<0.01%013F-HRTimeline
Retirement Wealth Solutions LLC34$2.48K<0.01%new13F-HRTimeline
Clearstead Advisors, LLC33$2.41K<0.01%-24213F-HRTimeline
DiNuzzo Private Wealth, Inc.26$2.3K<0.01%+413F-HRTimeline
HALBERT HARGROVE GLOBAL ADVISORS, LLC31$2.27K<0.01%new13F-HRTimeline
Physician Wealth Advisors, Inc.31$2.27K<0.01%+2113F-HRTimeline
ROTHSCHILD INVESTMENT LLC28$2.05K<0.01%+313F-HRTimeline
Avion Wealth28$2K<0.01%+613F-HRTimeline
Transamerica Financial Advisors, LLCin group Transamerica Financial Adviso…27$1.97K<0.01%new13F-HRTimelineGroup
WPG Advisers, LLC25$1.83K<0.01%+613F-HRTimeline
Wealthspire Advisors, LLC24$1.75K<0.01%new13F-HRTimeline
Hughes Financial Services, LLC23$1.75K<0.01%013F-HRTimeline
Asset Dedication, LLC22$1.61K<0.01%013F-HRTimeline
Clearstead Trust, LLC21$1.53K<0.01%013F-HRTimeline
Bogart Wealth, LLC21$1.53K<0.01%-1,19213F-HRTimeline
IMG Wealth Management, Inc.21$1.53K<0.01%new13F-HRTimeline
Marquette Asset Management, LLC20$1.46K<0.01%new13F-HRTimeline
Rise Advisors, LLC16$1.17K<0.01%+613F-HRTimeline
Tradewinds Capital Management, LLC15$1.1K<0.01%013F-HRTimeline
Heritage Wealth Advisors15$1.1K<0.01%013F-HRTimeline
Cloud Capital Management, LLC23$1K<0.01%new13F-HRTimeline
Winthrop Capital Management, LLC20$1K<0.01%013F-HRTimeline
SJS Investment Consulting Inc.13$951<0.01%013F-HRTimeline
Team Financial Group, LLC12$877<0.01%013F-HRTimeline
Parkside Financial Bank & Trust11$804<0.01%-4113F-HRTimeline
Grey Fox Wealth Advisors, LLC11$804<0.01%new13F-HRTimeline
BERKSHIRE CAPITAL HOLDINGS INC10$731<0.01%-203,59013F-HRTimeline
Vermillion Wealth Management, Inc.10$731<0.01%013F-HRTimeline
American Capital Advisory, LLC10$731<0.01%+213F-HRTimeline
RAFFA WEALTH MANAGEMENT, LLC8$585<0.01%new13F-HRTimeline
MV CAPITAL MANAGEMENT, INC.8$585<0.01%013F-HRTimeline
Principia Wealth Advisory, LLC8$585<0.01%+213F-HRTimeline
Bay Harbor Wealth Management, LLC8$584<0.01%+413F-HRTimeline
Turning Point Benefit Group, Inc.7$520<0.01%new13F-HRTimeline
Pacer Advisors, Inc.7$512<0.01%new13F-HRTimeline
Rialto Wealth Management, LLC7$512<0.01%-8913F-HRTimeline
Dogwood Wealth Management LLC7$512<0.01%new13F-HRTimeline
HFM Investment Advisors, LLC7$512<0.01%+213F-HRTimeline
Breakwater Investment Management6$439<0.01%new13F-HRTimeline
Cheviot Value Management, LLC5$380<0.01%013F-HRTimeline
Quaker Wealth Management, LLC5$366<0.01%-4213F-HRTimeline
DecisionPoint Financial, LLC4$298<0.01%013F-HRTimeline
Seneschal Advisors, LLC4$293<0.01%new13F-HRTimeline
Key Financial Inc2$149<0.01%new13F-HRTimeline
Davis Capital Management2$146<0.01%13F-HRTimeline
Beaird Harris Wealth Management, LLC1$106<0.01%new13F-HRTimeline
Palisade Asset Management, LLC1$74<0.01%new13F-HRTimeline
Activest Wealth Management1$73<0.01%013F-HRTimeline
West Oak Capital, LLC40$29<0.01%013F-HRTimeline