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13F-HR filed by Prentice Capital Management, LP

Prentice Capital Management, LP filed this 13F-HR for the quarter ended 2025-06-30, filed 2025-08-14, with 31 holding rows worth $60,016,588.

Accession
0001104659-25-078571
Filed
2025-08-14
Accepted by EDGAR
acceptance time not in the bulk data set
Ingested
Source
SEC quarterly data set

Original filing

13F report for Q2 2025

A holdings report, 31 entries on the cover page, a total value of $60,016,588 stated on the cover page (in dollars after the unit check, H1), rows summing to $60,016,588 with VALUE read as dollars as filed, 13F file number 028-11708. The quarter's positions are built on this report. The resolved quarter.

The information table after summing rows of one CUSIP and put or call (H4), with the CUSIP and issuer name as filed. Values in dollars after the unit check (method).

Issuer as filedCUSIPClassAmountValueValue read asType
GROUPON INC399473206COM NEW289,612$9,687,521dollars as filed
SNAP INC83304A106CL A833,145$7,240,030dollars as filed
NEXTNAV INC65345N106COMMON STOCK432,022$6,566,734dollars as filed
BUMBLE INC12047B105COM CL A600,150$3,954,988dollars as filed
PELOTON INTERACTIVE INC70614W100CL A COM569,362$3,951,372dollars as filed
SOFI TECHNOLOGIES INC COM83406F102Stock198,752$3,619,274dollars as filed
JETBLUE AWYS CORP477143101COM733,469$3,102,574dollars as filed
LENNAR CORP CL A526057104Stock25,000$2,765,250dollars as filed
CALLAWAY GOLF CO131193104COM319,044$2,568,304dollars as filed
HERBALIFE LTDG4412G101COM SHS232,885$2,007,469dollars as filed
COTY INC222070203COM CL A399,923$1,859,642dollars as filed
KBHOME48666K109COM25,000$1,324,250dollars as filed
TURTLE BEACH CORP900450206COMMON STOCK88,785$1,227,897dollars as filed
HARLEY DAVIDSON INC COM412822108Stock49,980$1,179,528dollars as filed
MACYS INC COM55616P104Stock92,577$1,079,448dollars as filed
AMERICAN EAGLE OUTFITTERS INC COM02553E106Stock110,735$1,065,271dollars as filed
PENN ENTERTAINMENT INC COM707569109Stock58,791$1,050,595dollars as filed
UNITED NAT FOODS INC COM911163103Stock38,846$905,500dollars as filed
LYFT INC55087P104CL A COM53,692$846,186dollars as filed
LAUDER ESTEE COS INC CL A518439104Stock10,000$808,000dollars as filed
GOPRO INC38268T103CL A948,579$718,359dollars as filed
SONOS INC83570H108COM60,700$656,167dollars as filed
VICTORIAS SECRET AND CO COMMON STOCK926400102Stock25,000$463,000dollars as filed
COMPASS INC20464U100CL A50,000$314,000dollars as filed
FRONTIER GROUP HLDGS INC COM35909R108Stock76,157$276,450dollars as filed
OATLY GROUP AB67421J108SPONSORED ADS20,486$243,169dollars as filed
HYDROFARMS HLDGS GROUP INC44888K209COM48,520$181,465dollars as filed
GROWGENERATION CORP39986L109COM165,707$154,953dollars as filed
ADVISORSHARES TR00768Y453PURE US CANNABIS47,883$115,398dollars as filed
ADVANTAGE SOLUTIONS INC.00791N102COM CL A46,463$61,331dollars as filed
TILRAY INC88688T100COM CL 254,205$22,463dollars as filed

Amendment chain

FilingRoleFiledAcceptedIngested
13F-HR 0001104659-25-078571this filing2025-08-14acceptance time not in the bulk data set