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SFLR INNOVATOR ETFS TRUST

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QUITY MANAGD FLR (fund)

223 managers (226 13F filers) reported a position in SFLR shares at 2026-06-30, 45,826,771 shares in all. 51 filers opened a position and 22 filers sold out during the quarter.

Managers
223
13F filers
226
New
51
Added
97
Reduced
53
Sold out
22
Shares held by filers
45,826,771

Shares held by filers adds up every 13F filer's report, so a share reported by a parent and by its subsidiary counts twice (H9). Managers counts each filer group once.

13D and 13G filers

No 13D or 13G on this security in the data. Structured 13D/G data starts 2024-12-18.

Insider trades

No Form 4 transaction on this security in the data.

13F holders, Q2 2026

Filers in the available 13F reports with a share position at 2026-06-30, filer groups collapsed to one row (method), largest first. Options and principal amounts are left out. A group row states no % of portfolio, since each member reports its own portfolio: the members' percents are listed under it. A value about 1,000 times or 1/1,000 of the price other filers imply is shown as filed but neither ranks the row nor enters a sum.

HolderSharesValue% of portfolioChangeSource
BANK OF AMERICA CORP /DE/in group BANK OF AMERICA CORP /DE/6,161,003$238M0.02%+240,70013F-HRTimelineGroup
LPL Financial LLC6,038,926$233M0.05%+1,449,75613F-HRTimeline
ENVESTNET ASSET MANAGEMENT INCgroup of 2 filers holding5,173,873$200M+4,606,814Timeline
Americana Partners, LLC3,471,601$134M3.02%+986,01613F-HRTimeline
Kingsview Wealth Management, LLC2,404,900$92.8M1.13%+237,34213F-HRTimeline
COMMONWEALTH EQUITY SERVICES, LLC1,590,696$61.4M0.08%+31,08813F-HRTimeline
Chicago Partners Investment Group LLC1,102,852$42.2M0.85%-173,30413F-HRTimeline
Cambridge Investment Research Advisors,…927,070$35.8M0.08%+120,89513F-HR/ATimeline
OSAIC HOLDINGS, INC.in group OSAIC HOLDINGS, INC.702,661$27.1M0.03%+220,47613F-HRTimelineGroup
Liberty Atlantic Advisors LLC682,497$26.3M18.96%+44,59113F-HRTimeline
ATTICUS WEALTH MANAGEMENT, LLC644,710$24.9M5.92%+626,59713F-HRTimeline
Cetera Investment Advisers639,865$24.7M0.02%+256,98613F-HRTimeline
WETZEL INVESTMENT ADVISORS, INC.631,184$24.4M8.44%+141,74713F-HRTimeline
Brookstone Capital Managementin group Brookstone Capital Management630,487$24.3M0.24%+226,76713F-HRTimelineGroup
VanWeelden Wealth Management, LLC564,622$21.8M16.19%+402,20813F-HRTimeline
Delta Investment Management, LLC554,025$21.4M3.52%-4,28513F-HRTimeline
RAYMOND JAMES FINANCIAL INCin group RAYMOND JAMES FINANCIAL INC518,730$20M0.01%+86,36913F-HRTimelineGroup
Rothschild Wealth LLC432,556$16.7M1.33%+59,81913F-HRTimeline
UNITED CAPITAL FINANCIAL ADVISORS, LLCin group UNITED CAPITAL FINANCIAL ADVI…384,276$14.8M0.08%new13F-HRTimelineGroup
HighTower Advisors, LLC379,876$14.7M0.01%+16,03313F-HRTimeline
PRINCIPAL SECURITIES, INC.in group PRINCIPAL FINANCIAL GROUP INC354,662$13.7M0.16%new13F-HRTimelineGroup
Rockefeller Capital Management L.P.in group Rockefeller Capital Managemen…311,487$12M0.02%+42,83713F-HRTimelineGroup
Southland Equity Partners LLC304,474$11.7M2.06%-9,19313F-HRTimeline
Integrated Wealth Concepts LLC285,738$11M0.05%+251,48713F-HRTimeline
Private Advisor Group, LLC280,125$10.8M0.05%+62,09513F-HRTimeline
AE Wealth Management LLC278,719$10.8M0.05%+31,47513F-HRTimeline
MML INVESTORS SERVICES, LLC263,568$10.2M0.02%+15,02713F-HRTimeline
ELEVATION POINT WEALTH PARTNERS, LLC255,636$9.87M0.18%new13F-HRTimeline
Vestmark Advisory Solutions, Inc.255,376$9.85M0.09%new13F-HRTimeline
Stratos Wealth Partners, LTD.in group Stratos Wealth Partners, LTD.254,078$9.8M0.1%+44,45713F-HRTimelineGroup
Pinnacle Wealth Management Group, Inc.247,451$9.55M4.45%+3,42613F-HRTimeline
CCG WEALTH MANAGEMENT, LLC244,326$9.43M2.19%-11,42013F-HRTimeline
Pallas Capital Advisors LLC244,389$9.43M0.29%+8,97013F-HRTimeline
NewCorp Financial Services, Inc.241,758$9.33M7.14%+13,64113F-HRTimeline
WINNACLE WEALTH LLC239,310$9.23M6.28%-3,66913F-HRTimeline
NewEdge Advisors, LLC221,852$8.56M0.03%+85,73913F-HRTimeline
EVOLUTION WEALTH MANAGEMENT INC.218,621$8.43M4.96%-6,27513F-HRTimeline
Snowden Capital Advisors LLC216,783$8.37M0.2%+7,58713F-HRTimeline
Perennial Investment Advisors, LLC208,597$8.05M0.54%+6,58413F-HRTimeline
ATX Financial Planning, LLC203,220$7.84M5.19%-2,85413F-HRTimeline
WELLS FARGO & COMPANY/MNin group WELLS FARGO & COMPANY/MN202,875$7.83M<0.01%new13F-HRTimelineGroup
Global Retirement Partners, LLC197,140$7.61M0.12%13F-HRTimeline
Farther Finance Advisors, LLC196,503$7.58M0.06%-35,78413F-HRTimeline
First Commonwealth Financial Corp /PA/in group First Commonwealth Financial …187,861$7.25M1.01%-2,45513F-HRTimelineGroup
Triumph Capital Management186,151$7.18M1.3%+4,77413F-HRTimeline
Thrivent Financial for Lutheransin group Thrivent Financial for Luther…185,103$7.14M0.01%+12,76113F-HRTimelineGroup
INDEPENDENT FINANCIAL GROUP, LLC168,868$6.51M0.12%+83,50513F-HRTimeline
Tradition Wealth Management, LLC165,630$6.39M0.39%new13F-HRTimeline
Visionary Wealth Advisors163,500$6.31M0.25%+3,37413F-HRTimeline
Kestra Advisory Services, LLCgroup of 2 filers holding158,911$6.13M-40,811Timeline
OneDigital Investment Advisors LLC155,009$5.98M0.05%+50,46613F-HRTimeline
Advisory Services Network, LLC149,841$5.78M0.07%-162,39213F-HRTimeline
IHT Wealth Management, LLC149,575$5.77M0.12%+58,52413F-HRTimeline
Worth Financial Advisory Group, LLC147,818$5.7M2.38%+87,68813F-HRTimeline
COFG Advisors, LLC141,641$5.46M0.94%+2,60813F-HRTimeline
Split Rock Private Trading & Wealth Man…138,981$5.36M3.68%+126,83413F-HRTimeline
Steward Partners Investment Advisory, L…131,973$5.09M0.03%-11,44813F-HRTimeline
Janney Montgomery Scott LLC128,659$4.96M0.01%-1,87513F-HRTimeline
COMPASS CAPITAL CORP /MA/ /ADV124,774$4.88M1.59%+3,66213F-HRTimeline
Holos Integrated Wealth LLC125,326$4.85M2.27%+9,29913F-HRTimeline
WEALTH ENHANCEMENT ADVISORY SERVICES, L…124,761$4.85M0.01%+8,01413F-HRTimeline
BEACON FINANCIAL GROUP114,063$4.4M0.4%-2,98613F-HRTimeline
GWN SECURITIES INC.105,626$4.08M0.68%+14,72713F-HRTimeline
Intrua Financial, LLC105,350$4.06M0.38%+1,57613F-HRTimeline
Signal Advisors Wealth, LLC103,198$3.98M0.21%+28,29713F-HRTimeline
COLUMBIA ADVISORY PARTNERS LLC99,244$3.83M2.11%+2,26613F-HRTimeline
HARBOUR INVESTMENTS, INC.97,124$3.75M0.05%+9,93813F-HRTimeline
Ameritas Advisory Services, LLCin group Ameritas Investment Partners,…92,180$3.56M0.07%+52,05613F-HRTimelineGroup
Trek Financial, LLC90,110$3.48M0.17%-20,56413F-HRTimeline
Foundations Investment Advisors, LLC89,999$3.47M0.04%+9,72713F-HRTimeline
HFG Wealth Management, LLC87,145$3.36M3.38%-81,54613F-HRTimeline
Beacon Financial Advisory LLC86,184$3.32M0.65%+6,95013F-HRTimeline
WorthPointe, LLC81,128$3.13M0.79%-49213F-HRTimeline
CreativeOne Wealth, LLCin group CreativeOne Wealth, LLC71,064$2.74M0.06%+36,77913F-HRTimelineGroup
Summit Financial, LLC69,900$2.7M0.03%new13F-HRTimeline
JANE STREET GROUP, LLCin group JANE STREET GROUP, LLC65,833$2.54M<0.01%+47,13313F-HRTimelineGroup
Selby Wealth Management, LLC65,291$2.52M0.89%+2,79013F-HRTimeline
Concurrent Investment Advisors, LLCin group Concurrent Investment Advisor…62,025$2.39M0.02%+5,02913F-HRTimelineGroup
MILESTONE ASSET MANAGEMENT, LLC58,608$2.26M0.36%-1,02613F-HRTimeline
Meridian Wealth Management, LLC55,492$2.14M0.07%-7,37713F-HRTimeline
Balance Wealth Partners LLC53,395$2.06M0.55%+3,45413F-HRTimeline
FLAGSHIP HARBOR ADVISORS, LLC52,260$2.02M0.08%+88913F-HRTimeline
Kellett Wealth Advisors, LLC51,128$1.97M0.92%-1,24413F-HRTimeline
Equitable Holdings, Inc.in group Equitable Holdings, Inc.49,482$1.91M0.01%+41,82013F-HRTimelineGroup
SIGNATUREFD, LLC48,166$1.86M0.02%-4,67913F-HRTimeline
Ballast Rock Private Wealth LLC47,398$1.83M0.84%-2,93913F-HRTimeline
TRUIST FINANCIAL CORPin group TRUIST FINANCIAL CORP47,370$1.83M<0.01%+36013F-HRTimelineGroup
Quantinno Capital Management LP45,348$1.75M<0.01%+1,48813F-HRTimeline
STEPHENS INC /AR/in group Stephens Investment Managemen…45,289$1.75M0.02%+2,02213F-HRTimelineGroup
RED REEF ADVISORS LLC41,205$1.59M1.47%-53113F-HRTimeline
CGN Advisors LLC37,791$1.46M0.11%+6,36213F-HRTimeline
Benson Wealth Management INC37,651$1.45M1.46%+12,43513F-HRTimeline
Core Wealth Advisors, Inc.36,456$1.41M0.28%+5,27113F-HRTimeline
Glen Eagle Advisors, LLC36,385$1.4M0.18%+1,28513F-HRTimeline
SAGESPRING WEALTH PARTNERS, LLC35,469$1.37M0.02%+2,68113F-HRTimeline
Arax Advisory Partners32,867$1.27M0.01%+2,62613F-HRTimeline
Addison Capital Co32,787$1.26M0.21%+39913F-HRTimeline
Nest Investments, LLC31,647$1.22M0.93%+73213F-HRTimeline
Amicus Financial Advisors, LLC29,494$1.14M0.28%new13F-HRTimeline
Marshall & Sterling Wealth Advisors Inc.27,985$1.08M0.64%-3,21913F-HRTimeline
Ifrah Financial Services, Inc.27,340$1.05M0.26%-11013F-HRTimeline
SECURED RETIREMENT ADVISORS, LLC27,137$1.05M0.54%+55813F-HRTimeline
CFS Investment Advisory Services, LLC25,814$996K0.07%+1,36913F-HRTimeline
Sequoia Financial Advisors, LLC25,426$981K<0.01%-3,72413F-HRTimeline
Keebeck Wealth Management25,246$975K0.1%new13F-HRTimeline
Claro Advisors Inc.25,151$970K0.1%-2,96413F-HRTimeline
KFG WEALTH MANAGEMENT, LLC25,140$970K0.11%+14,34513F-HRTimeline
Castleview Partners, LLC25,051$966K0.42%+3513F-HRTimeline
Freedom Investment Management, Inc.24,599$949K0.26%+10,70113F-HRTimeline
Virtue Capital Management, LLC24,031$927K0.12%+12,37213F-HRTimeline
TOUNJIAN ADVISORY PARTNERS, LLC24,014$926K0.4%new13F-HRTimeline
Innovative Asset Advisors Group, LLC23,992$926K0.41%new13F-HRTimeline
Well Done, LLC23,889$922K0.12%-10413F-HRTimeline
Focus Partners Wealthgroup of 2 filers holding23,489$906K+7,789Timeline
Sigma Planning Corp22,824$881K0.02%-1,14613F-HRTimeline
Clearstead Advisors, LLC22,130$854K0.01%013F-HRTimeline
NewEdge Wealth, LLC22,061$851K0.01%-1,65313F-HRTimeline
Occidental Asset Management, LLC21,994$849K0.08%+2,56413F-HRTimeline
SARD WEALTH MANAGEMENT GROUP, LLC21,944$847K0.4%+1813F-HRTimeline
Cornerstone Wealth Management, LLC21,907$845K0.04%+1,25313F-HRTimeline
Archford Capital Strategies, LLC21,461$828K0.08%-36813F-HRTimeline
Jacobi Capital Management LLC21,308$822K0.04%+1813F-HRTimeline
Advisor Resource Council21,036$812K0.27%-1,21513F-HRTimeline
Coppell Advisory Solutions LLC457$804K0.09%new13F-HRTimeline
World Investment Advisors22,273$789K0.01%013F-HRTimeline
MGO ONE SEVEN LLC20,145$777K0.01%new13F-HRTimeline
Tortuga Wealth Management, Inc19,133$738K0.56%+13,05713F-HRTimeline
SOUTHERN CAPITAL ADVISORS, LLC18,328$707K0.3%+1,71013F-HRTimeline
Mariner, LLCin group Mariner, LLC18,325$707K<0.01%-54,62013F-HRTimelineGroup
CoreCap Advisors, LLC17,608$679K0.02%+4,52713F-HRTimeline
Smartleaf Asset Management LLC17,406$668K0.02%013F-HRTimeline
Bank of New York Mellon Corpin group Bank of New York Mellon Corp17,024$657K<0.01%new13F-HRTimelineGroup
IMG Wealth Management, Inc.16,968$655K0.36%-57713F-HRTimeline
LifePlan Investment Advisors, Inc.16,001$617K0.21%new13F-HRTimeline
IBEX WEALTH ADVISORS15,151$585K0.05%+5,65913F-HRTimeline
HBW ADVISORY SERVICES LLC14,910$575K0.05%-4,27013F-HRTimeline
FORONJY FINANCIAL LLC14,784$570K0.21%+2613F-HRTimeline
Western Wealth Management, LLC14,029$541K0.02%+313F-HRTimeline
Beacon Financial Strategies CORP13,987$540K0.27%new13F-HRTimeline
Golden State Wealth Management, LLC13,906$537K0.05%+16813F-HRTimeline
MARIPAU WEALTH MANAGEMENT LLC13,904$536K0.19%new13F-HRTimeline
William Mack & Associates, Inc.13,082$505K0.18%new13F-HRTimeline
B. Riley Wealth Advisors, Inc.12,853$494K0.03%new13F-HRTimeline
WealthPlan Investment Management, LLC12,703$490K0.02%+1113F-HRTimeline
Diligent Investors, LLC12,440$480K0.11%-3513F-HRTimeline
VestGen Advisors, LLC12,254$473K0.01%+63213F-HRTimeline
WEALTHGARDEN F.S. LLC12,165$469K0.27%+66013F-HRTimeline
Savvy Advisors, Inc.11,879$458K0.01%+1,55313F-HRTimeline
CRA Financial Services, LLC11,770$454K0.05%013F-HRTimeline
Apollon Financial, LLCin group Apollon Wealth Management, LLC11,697$451K0.05%013F-HRTimelineGroup
Gateway Wealth Partners, LLC11,102$428K0.03%-15,55813F-HRTimeline
Portfolio Resources Advisor Group, Inc.10,879$420K0.36%new13F-HRTimeline
WCG Wealth Advisors LLC10,718$414K0.01%-2,77013F-HRTimeline
Worth Asset Management, LLC10,547$407K0.13%013F-HRTimeline
GREAT VALLEY ADVISOR GROUP, INC.10,516$406K0.01%new13F-HRTimeline
MPWM ADVISORY SOLUTIONS, LLC10,320$398K0.18%-26913F-HRTimeline
PRIVATE TRUST CO NA10,210$394K0.03%+4,45113F-HRTimeline
Cypress Wealth Services, LLC9,881$381K0.05%013F-HRTimeline
Sovran Advisors, LLC9,678$370K0.03%-1,06413F-HRTimeline
XY Planning Network, Inc.9,343$360K0.05%new13F-HRTimeline
Old Port Advisors9,245$357K0.07%013F-HRTimeline
Encompass More Asset Management9,079$350K0.05%new13F-HRTimeline
Disciplined Investments, LLC8,832$341K0.11%013F-HR/ATimeline
Leelyn Smith, LLC8,364$323K0.04%013F-HRTimeline
Wealthcare Advisory Partners LLCin group Wealthcare Advisory Partners …8,316$321K0.01%-1,22413F-HRTimelineGroup
SMITH, MOORE & CO.8,283$320K0.02%-20013F-HRTimeline
John W. Brooker & Co., CPAs8,203$316K0.38%-3,12613F-HRTimeline
&PARTNERS8,104$313K<0.01%+213F-HRTimeline
Perigon Wealth Management, LLC7,510$290K<0.01%new13F-HRTimeline
Founders Financial Alliance, LLC7,485$289K0.04%new13F-HRTimeline
Merit Financial Group, LLC7,442$287K<0.01%+23713F-HR/ATimeline
Sanctuary Advisors, LLC7,124$275K<0.01%new13F-HRTimeline
Sowell Financial Services LLC7,115$274K0.01%new13F-HRTimeline
GILPIN WEALTH MANAGEMENT, LLC7,095$274K0.19%+1,41513F-HRTimeline
Financial Designs Corp6,814$263K0.14%new13F-HRTimeline
Forza Wealth Management, LLC6,698$258K0.08%new13F-HRTimeline
CENTAURUS FINANCIAL, INC.6,569$253K0.01%-19713F-HRTimeline
YARGER WEALTH STRATEGIES, LLC6,469$251K0.09%-2,54613F-HRTimeline
Capital Investment Management, Inc.6,345$245K0.07%new13F-HRTimeline
Atria Investments, Inc6,243$241K<0.01%new13F-HRTimeline
Pine Valley Investments Ltd Liability Co6,225$240K0.01%new13F-HRTimeline
First Heartland Consultants, Inc.6,167$238K0.02%013F-HRTimeline
FIDUCIARY FINANCIAL GROUP, LLC5,918$228K0.03%013F-HRTimeline
Orion Porfolio Solutions, LLC5,903$228K<0.01%-30613F-HRTimeline
Elevation Wealth Management LLC5,795$224K0.17%013F-HRTimeline
Sound View Wealth Advisors Group, LLC5,684$219K0.01%-29413F-HRTimeline
Creative Planningin group Creative Planning5,553$214K<0.01%new13F-HRTimelineGroup
Pinnacle Family Advisors, LLC5,308$205K0.09%new13F-HRTimeline
Jefferies Financial Group Inc.in group Jefferies Financial Group Inc.5,274$203K<0.01%new13F-HRTimelineGroup
Macro Advisors, Inc.5,265$203K0.06%new13F-HRTimeline
Transamerica Financial Advisors, LLCin group Transamerica Financial Adviso…5,239$202K0.02%new13F-HRTimelineGroup
Financial Network Wealth Advisors LLC4,849$187K0.19%013F-HRTimeline
AMERIFLEX GROUP, INC.4,720$182K0.07%new13F-HRTimeline
FIFTH THIRD BANCORPin group FIFTH THIRD BANK, NATIONAL AS…4,622$178K<0.01%+74413F-HRTimelineGroup
Aptus Capital Advisors, LLC4,469$172K<0.01%-8,07313F-HRTimeline
Regatta Research & Money Management3,527$136K0.13%13F-HRTimeline
Whipplewood Advisors, LLC3,086$119K0.08%-49,88113F-HRTimeline
HAZLETT, BURT & WATSON, INC.3,035$118K0.03%-28413F-HRTimeline
CREATIVE FINANCIAL DESIGNS INC /ADV3,000$116K0.01%013F-HRTimeline
Physician Wealth Advisors, Inc.2,700$104K0.01%013F-HRTimeline