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13F-HR filed by Heritage Wealth Management, Inc. /CA/

Heritage Wealth Management, Inc. /CA/ filed this 13F-HR for the quarter ended 2024-12-31, filed 2025-02-11, with 90 holding rows worth $138,930,530.

Accession
0001941040-25-000121
Filed
2025-02-11
Accepted by EDGAR
acceptance time not in the bulk data set
Ingested
Source
SEC quarterly data set

Original filing

13F report for Q4 2024

A holdings report, 90 entries on the cover page, a total value of $138,930,530 stated on the cover page (in dollars after the unit check, H1), rows summing to $138,930,530 with VALUE read as dollars as filed, 13F file number 028-23941. The quarter's positions are built on this report. The resolved quarter.

The information table after summing rows of one CUSIP and put or call (H4), with the CUSIP and issuer name as filed. Values in dollars after the unit check (method).

Issuer as filedCUSIPClassAmountValueValue read asType
SPY78462F103SHS37,200$21,802,176dollars as filedcall
Avantis US Large Cap Value ETF025072349SHS190,424$12,714,630dollars as filed
Schwab U.S. Large-Cap Growth ETF808524300SHS340,188$9,481,047dollars as filed
Apple Inc037833100COM25,829$6,468,098dollars as filed
Vanguard Short-Term Treasury ETF92206C102SHS107,755$6,269,161dollars as filed
DIMENSIONAL ETF TRUST25434V708US CORE EQUITY 2147,850$5,114,132dollars as filed
Schwab Intermediate-Term US Treasury ETF808524854SHS204,350$4,963,669dollars as filed
iShares iBoxx Inv Grade Corporate Bond ETF464287242SHS34,458$3,681,541dollars as filed
Vanguard Total Bond Market ETF921937835SHS49,094$3,530,363dollars as filed
ISHARES TR46428743220 YR TR BD ETF31,412$2,743,170dollars as filed
ISHARES TR464288356CALIF MUN BD ETF47,811$2,738,636dollars as filed
SSGA ACTIVE ETF TR78467V848ST STR TOTAL ETF61,704$2,430,538dollars as filed
Palantir Technologies Inc. Class A69608A108COM29,024$2,195,085dollars as filed
Microsoft Corp594918104COM4,945$2,084,275dollars as filed
iShares S&P Mid-Cap 400 Value ETF464287705SHS16,511$2,063,228dollars as filed
iShares U.S. Treasury Bond ETF46429B267SHS86,054$1,977,523dollars as filed
SPDR SER TR78464A821S&P 400 MDCP GRW22,649$1,967,987dollars as filed
Vanguard Small-Cap Growth ETF922908595SHS7,003$1,961,161dollars as filed
DIMENSIONAL ETF TRUST25434V302EMGR CRE EQT MNG76,034$1,928,982dollars as filed
Avantis US Small Cap Value ETF025072877SHS18,822$1,816,855dollars as filed
SSGA ACTIVE ETF TR78467V608BLACKSTONE SENR42,808$1,786,362dollars as filed
iShares Core US Aggregate Bond ETF464287226SHS18,252$1,768,634dollars as filed
ISHARES TR464288513IBOXX HI YD ETF22,094$1,737,717dollars as filed
Vanguard S&P 500 ETF922908363COM2,943$1,585,881dollars as filed
DIMENSIONAL ETF TRUST25434V203INTL CORE EQT MK51,971$1,517,541dollars as filed
ISHARES CORE S&P U.S. GROWTH ETF464287671ETF9,735$1,356,572dollars as filed
DIMENSIONAL ETF TRUST25434V849NATL MUN BD ETF25,833$1,234,035dollars as filed
META PLATFORMS INC CL A30303M102COM2,079$1,217,275dollars as filed
NVIDIA Corp67066G104COM9,047$1,214,922dollars as filed
INVESCO QQQ TR46090E103COM2,313$1,182,475dollars as filed
SPDR SERIES TRUST78464A284NUVEEN ICE HIGH46,153$1,180,599dollars as filed
DIMENSIONAL ETF TRUST25434V880WORLD EX US CORE47,339$1,176,848dollars as filed
Alphabet Inc. Reg. Shares A02079K305COM5,901$1,117,072dollars as filed
Home Depot, Inc437076102COM2,861$1,112,974dollars as filed
Amazon.com, Inc023135106COM5,009$1,098,925dollars as filed
Walmart Inc.931142103COM10,407$940,312dollars as filed
COUPANG INC22266T109CL A40,357$887,047dollars as filed
Stryker Corporation863667101COM2,451$882,537dollars as filed
DIMENSIONAL ETF TRUST25434V823US REAL ESTA ETF36,861$857,757dollars as filed
Vanguard Value ETF922908744SHS4,949$837,866dollars as filed
Eli Lilly and Company532457108COM1,049$809,828dollars as filed
SPY78462F103SHS1,336$782,889dollars as filed
Qualcomm Incorporated747525103COM4,920$755,871dollars as filed
Oracle Corporation68389X105COM3,564$593,873dollars as filed
UnitedHealth Group Inc91324P102COM1,095$553,917dollars as filed
PepsiCo,Inc.713448108COM3,528$536,394dollars as filed
SPDR SERIES TRUST78468R739ST NUVE TERM ETF10,894$516,261dollars as filed
ISHARES SHORT-TERM NATIONAL MUNI BOND ETF464288158ETF4,384$462,424dollars as filed
Cisco Systems,Inc.17275R102COM7,502$444,090dollars as filed
Johnson & Johnson478160104COM2,967$429,130dollars as filed
EXXON MOBIL CORP30231G102COM3,973$427,376dollars as filed
AXONENTERPRISEINC05464C101STOK713$423,750dollars as filed
JPMorgan Chase & Co46625H100COM1,716$411,403dollars as filed
Raytheon Technologies Corporation75513E101COM3,508$405,946dollars as filed
ISHARES TR464288414NATIONAL MUN ETF3,712$395,514dollars as filed
HIMS & HERS HEALTH INC433000106COM CL A16,135$390,144dollars as filed
ISHARESRUSSELL1000GROWTHETF464287614STOK958$384,714dollars as filed
Starbucks Corporation855244109COM3,991$364,179dollars as filed
Broadcom Inc.11135F101COM1,489$345,210dollars as filed
ARK ETF TR00214Q104INNOVATION ETF6,063$344,197dollars as filed
Intel Corp458140100COM17,044$341,739dollars as filed
NIKE,Inc. Class B654106103COM4,283$324,097dollars as filed
DIMENSIONAL ETF TRUST25434V104US CORE EQT MKT7,857$318,130dollars as filed
Berkshire Hathaway Inc084670702COM687$311,403dollars as filed
Vanguard FTSE Developed Markets ETF921943858SHS6,171$295,097dollars as filed
McDonalds Corporation580135101COM971$281,483dollars as filed
Costco Wholesale Corporation22160K105COM304$278,546dollars as filed
Vanguard Small-Cap Value ETF922908611SHS1,376$272,696dollars as filed
Procter & Gamble Co742718109COM1,602$268,575dollars as filed
Chevron Corporation166764100COM1,842$266,759dollars as filed
Merck & Co.,Inc.58933Y105COM2,640$262,627dollars as filed
ISHARES TR CORE S&P 500 ETF464287200SHS436$256,664dollars as filed
Tesla Motors, Inc88160R101COM625$252,400dollars as filed
ISHARES TR464287101S&P 100 ETF870$251,300dollars as filed
Visa Inc92826C839COM784$247,775dollars as filed
Texas Instruments Incorporated882508104COM1,281$240,200dollars as filed
Accenture Plc Class AG1151C101COM674$237,106dollars as filed
VGT92204A702SHS360$223,848dollars as filed
SPDR SER TR78464A508PRTFLO S&P500 VL4,326$221,232dollars as filed
EXCHANGE TRADED CONCEPTS TRU301505889EMQQ EME MAR ETF6,240$215,155dollars as filed
SEMPRA COM816851109Stock2,444$214,388dollars as filed
MERCADOLIBREINC58733R102STOK126$214,255dollars as filed
Netflix, Inc64110L106COM236$210,352dollars as filed
ABRDN TOTAL DYNAMIC DIVIDEND00326L100COM SH BEN INT18,500$155,585dollars as filed
VIRTUS DIVIDEND, INTEREST & PR92840R101COM11,422$144,260dollars as filed
NU HLDGS LTDG6683N103ORD SHS CL A10,000$103,600dollars as filed
CBRE GBL REAL ESTATE INC FD COM12504G100CEF12,632$60,760dollars as filed
VIRTUS ALLIANZGI CONVERTIBLE &92838U108COM12,883$40,324dollars as filed
Eon Resources Inc W Exp 11/15/20240472A128SPAC Combination191,735$10,545dollars as filed
AMARIN CORP PLC023111206SPONS ADR NEW14,250$6,911dollars as filed

Amendment chain

FilingRoleFiledAcceptedIngested
13F-HR 0001941040-25-000121this filing2025-02-11acceptance time not in the bulk data set