Skip to content

13F-HR filed by Holland Advisory Services, Inc.

Holland Advisory Services, Inc. filed this 13F-HR for the quarter ended 2025-12-31, filed 2026-01-12, with 45 holding rows worth $74,110,465.

Accession
0001890183-26-000001
Filed
2026-01-12
Accepted by EDGAR
acceptance time not in the bulk data set
Ingested
Source
SEC quarterly data set

Original filing

13F report for Q4 2025

A holdings report, 45 entries on the cover page, a total value of $74,110,465 stated on the cover page (in dollars after the unit check, H1), rows summing to $74,110,465 with VALUE read as dollars as filed, 13F file number 028-21515. The quarter's positions are built on this report. The resolved quarter.

The information table after summing rows of one CUSIP and put or call (H4), with the CUSIP and issuer name as filed. Values in dollars after the unit check (method).

Issuer as filedCUSIPClassAmountValueValue read asType
ISHARES TR CORE S&P 500 ETF464287200SHS32,849$22,499,549dollars as filed
IJH464287507COM267,813$17,675,678dollars as filed
iShares Core S&P Small-Cap ETF464287804SHS79,787$9,588,860dollars as filed
VTI922908769COM7,713$2,585,947dollars as filed
Apple Inc037833100COM7,650$2,079,629dollars as filed
Microsoft Corp594918104COM3,320$1,605,428dollars as filed
Philip Morris International Inc.718172109COM7,566$1,213,605dollars as filed
ISHARES RUSSELL MID-CAP GROWTH ETF464287481ETF8,822$1,208,028dollars as filed
JPMorgan Chase & Co46625H100COM3,599$1,159,696dollars as filed
iShares Core MSCI EAFE ETF46432F842SHS11,073$990,585dollars as filed
Walmart Inc.931142103COM7,031$783,297dollars as filed
McDonalds Corporation580135101COM2,510$767,089dollars as filed
EXXON MOBIL CORP30231G102COM4,908$590,629dollars as filed
Vanguard Value ETF922908744SHS3,027$578,170dollars as filed
BROWN & BROWN INC COM115236101Stock7,064$563,035dollars as filed
Procter & Gamble Co742718109COM3,739$535,847dollars as filed
iShares S&P 500 Growth ETF464287309SHS4,089$504,054dollars as filed
Caterpillar Inc.149123101COM864$495,232dollars as filed
Johnson & Johnson478160104COM2,349$486,128dollars as filed
Amgen Inc.031162100COM1,469$480,826dollars as filed
Altria Group Inc02209S103COM7,710$444,586dollars as filed
Mondelez International,Inc. Class A609207105COM7,692$414,057dollars as filed
Chevron Corporation166764100COM2,627$400,334dollars as filed
ISHARES RUSSELL MID-CAP VALUE ETF464287473ETF2,791$393,631dollars as filed
Vanguard Dividend Appreciation ETF921908844SHS1,780$391,208dollars as filed
NVIDIA Corp67066G104COM2,017$376,197dollars as filed
DELL TECHNOLOGIES INC CL C24703L202Stock2,821$355,135dollars as filed
Financial Select Sector SPDR Fund81369Y605SHS6,370$348,885dollars as filed
International Business Machines Corporation459200101COM1,170$346,485dollars as filed
HUBBELL INC COM443510607Stock767$340,512dollars as filed
Cisco Systems,Inc.17275R102COM4,284$329,964dollars as filed
ISHARES TR464287648RUS 2000 GRW ETF1,007$325,344dollars as filed
CARNIVAL CORP COMMON STOCK143658300Stock10,391$317,334dollars as filed
Vanguard Small-Cap Value ETF922908611SHS1,417$300,019dollars as filed
Walt Disney Co254687106COM2,543$289,349dollars as filed
Visa Inc92826C839COM825$289,167dollars as filed
PINNACLE WEST CAP CORP723484101COM2,976$263,971dollars as filed
3M CO COM88579Y101Stock1,586$253,936dollars as filed
Merck & Co.,Inc.58933Y105COM2,360$248,450dollars as filed
Bank of America Corp060505104COM4,403$242,183dollars as filed
Comcast Corp20030N101COM7,410$221,483dollars as filed
iShares S&P Mid-Cap 400 Value ETF464287705SHS1,625$213,861dollars as filed
Southern Company842587107COM2,356$205,443dollars as filed
STATE STR SPDR DOW JONES IND78467X109UT SER 1427$205,058dollars as filed
BARRICK MNG CORP06849F108COM SHS4,651$202,561dollars as filed

Amendment chain

FilingRoleFiledAcceptedIngested
13F-HR 0001890183-26-000001this filing2026-01-12acceptance time not in the bulk data set