13F-HR filed by MORRIS FINANCIAL CONCEPTS, INC.
MORRIS FINANCIAL CONCEPTS, INC. filed this 13F-HR for the quarter ended 2024-12-31, filed 2025-01-29, with 184 holding rows worth $233,199,814.
- Accession
- 0001398344-25-001394
- Filer
- CIK 1387386
- Filed
- 2025-01-29
- Accepted by EDGAR
- acceptance time not in the bulk data set
- Ingested
- Source
- SEC quarterly data set
13F report for Q4 2024
A holdings report, 184 entries on the cover page, a total value of $233,199,814 stated on the cover page (in dollars after the unit check, H1), rows summing to $233,199,814 with VALUE read as dollars as filed, 13F file number 028-22215. The quarter's positions are built on this report. The resolved quarter.
The information table after summing rows of one CUSIP and put or call (H4), with the CUSIP and issuer name as filed. Values in dollars after the unit check (method).
| Issuer as filed | CUSIP | Class | Amount | Value | Value read as | Type |
|---|---|---|---|---|---|---|
| ISHARES TR CORE S&P 500 ETF | 464287200 | SHS | 63,052 | $37,117,712 | dollars as filed | |
| Schwab U.S. Large-Cap ETF | 808524201 | SHS | 1,367,701 | $31,703,309 | dollars as filed | |
| iShares Core S&P Small-Cap ETF | 464287804 | SHS | 119,227 | $13,737,319 | dollars as filed | |
| iShares Core MSCI EAFE ETF | 46432F842 | SHS | 189,160 | $13,294,165 | dollars as filed | |
| ISHARES TR | 46432F859 | CORE 1 5 YR USD | 168,910 | $8,068,831 | dollars as filed | |
| ISHARES TR | 464287457 | COM | 96,653 | $7,923,613 | dollars as filed | |
| Schwab U.S. Small-Cap ETF | 808524607 | SHS | 293,265 | $7,583,833 | dollars as filed | |
| iShares Short Treasury Bond ETF | 464288679 | SHS | 66,215 | $7,290,934 | dollars as filed | |
| DIMENSIONAL ETF TRUST | 25434V708 | US CORE EQUITY 2 | 208,720 | $7,219,625 | dollars as filed | |
| SPY | 78462F103 | SHS | 9,975 | $5,846,333 | dollars as filed | |
| Vanguard Short-Term Bond ETF | 921937827 | SHS | 75,658 | $5,846,061 | dollars as filed | |
| iShares S&P 500 Growth ETF | 464287309 | SHS | 42,538 | $4,318,883 | dollars as filed | |
| iShares S&P 500 Value ETF | 464287408 | SHS | 17,353 | $3,312,352 | dollars as filed | |
| Tesla Motors, Inc | 88160R101 | COM | 7,012 | $2,831,726 | dollars as filed | |
| DIMENSIONAL ETF TRUST | 25434V773 | INTL SMALL CAP E | 101,318 | $2,487,864 | dollars as filed | |
| Avantis US Equity ETF | 025072885 | SHS | 24,886 | $2,412,169 | dollars as filed | |
| JPMorgan Chase & Co | 46625H100 | COM | 10,031 | $2,404,488 | dollars as filed | |
| Apple Inc | 037833100 | COM | 7,788 | $1,950,279 | dollars as filed | |
| Vanguard Intermediate-Term Corporate Bond ETF | 92206C870 | SHS | 22,824 | $1,832,042 | dollars as filed | |
| Dimensional International Sm Cp Val ETF | 25434V781 | SHS | 68,503 | $1,820,125 | dollars as filed | |
| ISHARES TR | 464287465 | MSCI EAFE ETF | 23,843 | $1,802,803 | dollars as filed | |
| ISHARES MSCI EAFE SMALL-CAP ETF | 464288273 | ETF | 29,652 | $1,801,389 | dollars as filed | |
| DIMENSIONAL ETF TRUST | 25434V609 | US TARGETED VLU | 31,046 | $1,728,020 | dollars as filed | |
| DIMENSIONAL ETF TRUST | 25434V872 | CORE FIXE IN ETF | 41,657 | $1,719,182 | dollars as filed | |
| Dimensional US Large Cap Value ETF | 25434V666 | SHS | 52,901 | $1,588,617 | dollars as filed | |
| Dimensional US Small Cap ETF | 25434V500 | COM | 21,665 | $1,409,958 | dollars as filed | |
| DIMENSIONAL ETF TRUST | 25434V864 | SHOR DUR FIX ETF | 29,555 | $1,385,538 | dollars as filed | |
| Microsoft Corp | 594918104 | COM | 3,152 | $1,328,568 | dollars as filed | |
| Avantis International Equity ETF | 025072703 | SHS | 21,444 | $1,316,022 | dollars as filed | |
| iShares S&P Small-Cap 600 Value ETF | 464287879 | SHS | 11,765 | $1,277,847 | dollars as filed | |
| Eli Lilly and Company | 532457108 | COM | 1,638 | $1,264,536 | dollars as filed | |
| ISHARES TR | 464287630 | RUS 2000 VAL ETF | 7,519 | $1,234,383 | dollars as filed | |
| Dimensional Global Real Estate ETF | 25434V658 | COM | 48,094 | $1,228,323 | dollars as filed | |
| iShares Global REIT ETF | 46434V647 | SHS | 50,156 | $1,202,237 | dollars as filed | |
| ISHARES TR | 464287234 | MSCI EMG MKT ETF | 25,663 | $1,073,233 | dollars as filed | |
| DIMENSIONAL ETF TRUST | 25434V880 | WORLD EX US CORE | 42,933 | $1,067,314 | dollars as filed | |
| DIMENSIONAL ETF TRUST | 25434V732 | EMERGING MKTS CO | 40,713 | $1,066,273 | dollars as filed | |
| McDonalds Corporation | 580135101 | COM | 3,632 | $1,052,858 | dollars as filed | |
| iShares Core MSCI Emerging Markets ETF | 46434G103 | SHS | 19,722 | $1,029,883 | dollars as filed | |
| ISHARES CORE S&P U.S. GROWTH ETF | 464287671 | ETF | 7,366 | $1,026,457 | dollars as filed | |
| iShares Core Total USD Bond Market ETF | 46434V613 | SHS | 20,976 | $948,115 | dollars as filed | |
| EXXON MOBIL CORP | 30231G102 | COM | 8,766 | $942,995 | dollars as filed | |
| iShares Russell 2000 ETF | 464287655 | SHS | 4,154 | $917,868 | dollars as filed | |
| ISHARES RUSSELL 1000 VALUE ETF | 464287598 | ETF | 4,741 | $877,701 | dollars as filed | |
| IJH | 464287507 | COM | 11,892 | $740,991 | dollars as filed | |
| MasterCard, Inc | 57636Q104 | COM | 1,393 | $733,580 | dollars as filed | |
| PepsiCo,Inc. | 713448108 | COM | 4,822 | $733,240 | dollars as filed | |
| ISHARES MSCI EAFE GROWTH ETF | 464288885 | ETF | 7,334 | $710,151 | dollars as filed | |
| VANGUARD WORLD FD | 92204A405 | FINANCIALS ETF | 6,006 | $709,128 | dollars as filed | |
| Home Depot, Inc | 437076102 | COM | 1,748 | $679,930 | dollars as filed | |
| Vanguard International High Dividend Yield ETF | 921946794 | SHS | 9,593 | $651,173 | dollars as filed | |
| GOLDMAN SACHS ETF TR | 381430503 | ACTIVEBETA US LG | 5,634 | $648,924 | dollars as filed | |
| META PLATFORMS INC CL A | 30303M102 | COM | 1,088 | $637,035 | dollars as filed | |
| International Business Machines Corporation | 459200101 | COM | 2,890 | $635,304 | dollars as filed | |
| ISHARES TR | 464288802 | ESG OPTIMIZED | 5,144 | $625,459 | dollars as filed | |
| ISHARES RUSSELL 1000 ETF | 464287622 | ETF | 1,873 | $603,406 | dollars as filed | |
| Avantis Emerging Markets Equity ETF | 025072604 | SHS | 9,833 | $578,064 | dollars as filed | |
| ISHARES TR | 464287648 | RUS 2000 GRW ETF | 1,957 | $563,264 | dollars as filed | |
| DIMENSIONAL ETF TRUST | 25434V104 | US CORE EQT MKT | 13,731 | $555,968 | dollars as filed | |
| Coca-Cola Company | 191216100 | COM | 8,584 | $534,427 | dollars as filed | |
| Alphabet Inc. Reg. Shares A | 02079K305 | COM | 2,794 | $528,904 | dollars as filed | |
| Berkshire Hathaway Inc | 084670702 | COM | 1,129 | $511,753 | dollars as filed | |
| NVIDIA Corp | 67066G104 | COM | 3,780 | $507,616 | dollars as filed | |
| AbbVie,Inc. | 00287Y109 | COM | 2,736 | $486,187 | dollars as filed | |
| Costco Wholesale Corporation | 22160K105 | COM | 520 | $476,739 | dollars as filed | |
| Procter & Gamble Co | 742718109 | COM | 2,790 | $467,769 | dollars as filed | |
| iShares ESG Aware MSCI USA Small-Cap ETF | 46435U663 | SHS | 10,866 | $456,915 | dollars as filed | |
| Johnson & Johnson | 478160104 | COM | 3,147 | $455,152 | dollars as filed | |
| Schwab U.S. Broad Market ETF | 808524102 | SHS | 19,830 | $450,148 | dollars as filed | |
| Wells Fargo & Company | 949746101 | COM | 6,306 | $442,933 | dollars as filed | |
| Merck & Co.,Inc. | 58933Y105 | COM | 4,385 | $436,220 | dollars as filed | |
| Netflix, Inc | 64110L106 | COM | 489 | $435,855 | dollars as filed | |
| AMERICAN CENTY ETF TR | 025072687 | AVANTIS SHFXDINC | 9,262 | $427,343 | dollars as filed | |
| SONOCO PRODS CO | 835495102 | COM | 8,637 | $421,917 | dollars as filed | |
| DIMENSIONAL ETF TRUST | 25434V716 | US SUSTAINABILTY | 10,636 | $403,104 | dollars as filed | |
| DIMENSIONAL ETF TRUST | 25434V302 | EMGR CRE EQT MNG | 15,499 | $393,210 | dollars as filed | |
| SCHWAB STRATEGIC TR | 808524888 | INTL SCEQT ETF | 11,247 | $386,110 | dollars as filed | |
| SCHWAB STRATEGIC TR | 808524771 | FUNDAMENTAL US L | 15,552 | $368,271 | dollars as filed | |
| GOLDMAN SACHS ETF TR | 381430206 | ACTIVEBETA EME | 11,449 | $365,452 | dollars as filed | |
| Vanguard Total Bond Market ETF | 921937835 | SHS | 5,065 | $364,221 | dollars as filed | |
| Walmart Inc. | 931142103 | COM | 4,019 | $363,117 | dollars as filed | |
| Amazon.com, Inc | 023135106 | COM | 1,613 | $353,876 | dollars as filed | |
| Vanguard High Dividend Yield ETF | 921946406 | SHS | 2,740 | $349,597 | dollars as filed | |
| Mondelez International,Inc. Class A | 609207105 | COM | 5,702 | $340,580 | dollars as filed | |
| Vanguard Real Estate | 922908553 | SHS | 3,750 | $334,050 | dollars as filed | |
| TRUIST FINL CORP COM | 89832Q109 | Stock | 7,688 | $333,505 | dollars as filed | |
| CUMMINS INC COM | 231021106 | Stock | 924 | $322,106 | dollars as filed | |
| GOLDMAN SACHS ETF TR | 381430602 | ACTIVEBETA US | 4,653 | $321,662 | dollars as filed | |
| Walt Disney Co | 254687106 | COM | 2,875 | $320,129 | dollars as filed | |
| TAIWAN SEMICONDUCTOR MFG | 874039100 | SPONSORED ADS | 1,582 | $312,429 | dollars as filed | |
| SCHWAB STRATEGIC TR | 808524748 | FUNDAMENTAL INTL | 9,010 | $307,601 | dollars as filed | |
| Goldman Sachs Group,Inc. | 38141G104 | COM | 536 | $306,924 | dollars as filed | |
| Deere & Company | 244199105 | COM | 723 | $306,335 | dollars as filed | |
| ISHARES SHORT-TERM NATIONAL MUNI BOND ETF | 464288158 | ETF | 2,896 | $305,470 | dollars as filed | |
| Broadcom Inc. | 11135F101 | COM | 1,305 | $302,551 | dollars as filed | |
| General Electric Company | 369604301 | COM | 1,800 | $300,222 | dollars as filed | |
| Southern Company | 842587107 | COM | 3,646 | $300,139 | dollars as filed | |
| AUTODESK INC COM | 052769106 | Stock | 977 | $288,772 | dollars as filed | |
| SCHD | 808524797 | COM | 10,545 | $288,089 | dollars as filed | |
| MOODYS CORP COM | 615369105 | Stock | 605 | $286,389 | dollars as filed | |
| Dimensional International Value ETF | 25434V807 | SHS | 7,832 | $277,879 | dollars as filed | |
| DIMENSIONAL ETF TRUST | 25434V203 | INTL CORE EQT MK | 9,256 | $270,275 | dollars as filed | |
| Abbott Laboratories | 002824100 | COM | 2,329 | $263,433 | dollars as filed | |
| iShares Core US Aggregate Bond ETF | 464287226 | SHS | 2,667 | $258,432 | dollars as filed | |
| SCHWAB STRATEGIC TR | 808524409 | US LCAP VA ETF | 9,807 | $255,668 | dollars as filed | |
| iShares ESG Aware US Aggregate Bond ETF | 46435U549 | SHS | 5,360 | $248,918 | dollars as filed | |
| Texas Instruments Incorporated | 882508104 | COM | 1,325 | $248,451 | dollars as filed | |
| J P MORGAN EXCHANGE TRADED F | 46641Q837 | ULTRA SHRT ETF | 4,895 | $246,561 | dollars as filed | |
| SCHWAB STRATEGIC TR | 808524755 | FUNDAMENTAL INTL | 7,395 | $245,588 | dollars as filed | |
| Intuitive Surgical,Inc. | 46120E602 | COM | 465 | $242,711 | dollars as filed | |
| Raytheon Technologies Corporation | 75513E101 | COM | 2,080 | $240,698 | dollars as filed | |
| AUTONATION INC COM | 05329W102 | Stock | 1,413 | $239,984 | dollars as filed | |
| GOLDMAN SACHS ETF TR | 381430107 | ACTIVEBETA INT | 7,047 | $234,947 | dollars as filed | |
| SCHWAB STRATEGIC TR | 808524763 | FUNDAMENTAL US S | 7,835 | $232,700 | dollars as filed | |
| SCHWAB STRATEGIC TR | 808524706 | EMRG MKTEQ ETF | 8,560 | $227,957 | dollars as filed | |
| Schwab U.S. Large-Cap Growth ETF | 808524300 | SHS | 8,076 | $225,078 | dollars as filed | |
| Salesforce.com, Inc | 79466L302 | COM | 667 | $222,998 | dollars as filed | |
| ISHARES TR | 46435G516 | COM | 2,750 | $209,385 | dollars as filed | |
| AMERICAN CENTY ETF TR | 025072562 | AVANTIS CORE FI | 5,084 | $206,247 | dollars as filed | |
| BJS WHSL CLUB HLDGS INC COM | 05550J101 | Stock | 2,282 | $203,897 | dollars as filed | |
| Vertex Pharmaceuticals Incorporated | 92532F100 | COM | 505 | $203,364 | dollars as filed | |
| DOORDASH INC CL A | 25809K105 | Stock | 1,204 | $201,971 | dollars as filed | |
| INVESCO | 46138J825 | EXCHANGE TRADED | 9,689 | $200,078 | dollars as filed | |
| INVESCO BULLETSHARES 2026 CORPORATE BOND ETF | 46138J791 | ETF | 10,214 | $198,458 | dollars as filed | |
| INVESCO BULLETSHARES 2027 CORPORATE BOND ETF | 46138J783 | ETF | 10,122 | $197,177 | dollars as filed | |
| SCHWAB STRATEGIC TR | 808524805 | INTL EQTY ETF | 10,602 | $196,142 | dollars as filed | |
| INVESCO BULLETSHARES 2028 CORPORATE BOND ETF | 46138J643 | ETF | 9,708 | $195,422 | dollars as filed | |
| INVESCO BULLETSHARES 2029 CORPORATE BOND ETF | 46138J577 | ETF | 10,605 | $194,496 | dollars as filed | |
| DIMENSIONAL ETF TRUST | 25434V690 | INTERNATIONAL | 5,213 | $171,247 | dollars as filed | |
| ISHARES TR | 464288414 | NATIONAL MUN ETF | 1,519 | $161,849 | dollars as filed | |
| MANAGER DIRECTED PORTFOLIOS | 56170L695 | VERT GLB SUST RE | 12,496 | $126,460 | dollars as filed | |
| Vanguard Value ETF | 922908744 | SHS | 721 | $122,065 | dollars as filed | |
| iShares Russell Midcap ETF | 464287499 | SHS | 1,364 | $120,578 | dollars as filed | |
| Alphabet Inc. Reg. Shares C | 02079K107 | COM | 580 | $110,455 | dollars as filed | |
| ISHARES TR | 46434V266 | INTERNATIONAL SL | 2,750 | $88,770 | dollars as filed | |
| Vanguard Short-Term Treasury ETF | 92206C102 | SHS | 1,464 | $85,176 | dollars as filed | |
| Schwab Fundamental Emerging Markets Equity ETF | 808524730 | SHS | 2,906 | $84,419 | dollars as filed | |
| Schwab US Mid-Cap ETF | 808524508 | SHS | 2,460 | $68,167 | dollars as filed | |
| Vanguard Mid-Cap ETF | 922908629 | SHS | 253 | $66,825 | dollars as filed | |
| Vanguard Growth | 922908736 | COM | 162 | $66,491 | dollars as filed | |
| ISHARES TR | 464288448 | INTL SEL DIV ETF | 2,248 | $61,550 | dollars as filed | |
| ISHARES TR | 464287168 | COM | 434 | $56,915 | dollars as filed | |
| Vanguard S&P 500 ETF | 922908363 | COM | 104 | $56,036 | dollars as filed | |
| ISHARES INC | 46434G863 | COM | 1,642 | $54,826 | dollars as filed | |
| DIMENSIONAL ETF TRUST | 25434V815 | US SMALL CAP ETF | 1,734 | $53,373 | dollars as filed | |
| Avantis US Large Cap Value ETF | 025072349 | SHS | 621 | $41,464 | dollars as filed | |
| ISHARES TR | 46432F834 | COM | 600 | $39,684 | dollars as filed | |
| AMERICAN CENTY ETF TR | 025072356 | REAL ESTATE ETF | 850 | $35,632 | dollars as filed | |
| Schwab US REIT ETF | 808524847 | SHS | 1,536 | $32,349 | dollars as filed | |
| iShares Global Tech ETF | 464287291 | SHS | 375 | $31,781 | dollars as filed | |
| ISHARESRUSSELL1000GROWTHETF | 464287614 | STOK | 78 | $31,323 | dollars as filed | |
| ISHARES TR | 464288257 | MSCI ACWI ETF | 235 | $27,631 | dollars as filed | |
| Avantis US Small Cap Value ETF | 025072877 | SHS | 286 | $27,608 | dollars as filed | |
| iShares iBonds Dec 2026 Term Corporate ETF | 46435GAA0 | SHS | 1,086 | $26,140 | dollars as filed | |
| ISHARES TR | 464287127 | MORNINGSTR US EQ | 300 | $24,348 | dollars as filed | |
| ISHARES TR | 46435U366 | CMN | 539 | $15,755 | dollars as filed | |
| ISHARES TR | 46434V381 | FUTU EXPO TE ETF | 256 | $15,273 | dollars as filed | |
| Vanguard Small-Cap Value ETF | 922908611 | SHS | 72 | $14,269 | dollars as filed | |
| Vanguard Small-Cap ETF | 922908751 | SHS | 55 | $13,215 | dollars as filed | |
| iShares iBoxx Inv Grade Corporate Bond ETF | 464287242 | SHS | 118 | $12,607 | dollars as filed | |
| DIMENSIONAL ETF TRUST | 25434V617 | WORLD EQUITY ETF | 199 | $12,430 | dollars as filed | |
| ISHARES TR | 46435G425 | COM | 73 | $9,404 | dollars as filed | |
| Vanguard Mid-Cap Growth ETF | 922908538 | SHS | 34 | $8,628 | dollars as filed | |
| iShares U.S. Medical Devices ETF | 464288810 | SHS | 139 | $8,111 | dollars as filed | |
| ISHARES TR | 46432F388 | MSCI USA VALUE | 71 | $7,460 | dollars as filed | |
| Vanguard Intermediate-Term Bond ETF | 921937819 | SHS | 92 | $6,875 | dollars as filed | |
| J P MORGAN EXCHANGE TRADED F | 46641Q225 | BETA CDA ETF NEW | 91 | $6,424 | dollars as filed | |
| ISHARES RUSSELL MID-CAP VALUE ETF | 464287473 | ETF | 45 | $5,808 | dollars as filed | |
| VANGUARD SCOTTSDALE FDS | 92206C409 | COM | 68 | $5,305 | dollars as filed | |
| ISHARES MSCI USA QUALITY FACTOR ETF | 46432F339 | ETF | 21 | $3,740 | dollars as filed | |
| ISHARES TR | 464287440 | 7-10 YR TRSY BD | 40 | $3,698 | dollars as filed | |
| ISHARES TR | 464287556 | ISHARES BIOTECH | 27 | $3,570 | dollars as filed | |
| J P MORGAN EXCHANGE TRADED F BETABULDRS JAPAN | 46641Q217 | BETABULDRS JAPAN | 65 | $3,568 | dollars as filed | |
| ISHARES TR | 464287432 | 20 YR TR BD ETF | 40 | $3,493 | dollars as filed | |
| ISHARES TR | 464287689 | RUSSELL 3000 ETF | 10 | $3,343 | dollars as filed | |
| iShares MSCI EAFE Value ETF | 464288877 | SHS | 50 | $2,624 | dollars as filed | |
| ISHARES TR | 46434V456 | MSCI INTL QUALTY | 60 | $2,227 | dollars as filed | |
| iShares Global Healthcare ETF | 464287325 | SHS | 25 | $2,149 | dollars as filed | |
| AMERICAN CENTY ETF TR | 025072299 | AVAN RE INTL ETF | 37 | $2,060 | dollars as filed | |
| Schwab Intermediate-Term US Treasury ETF | 808524854 | SHS | 58 | $1,409 | dollars as filed | |
| iShares MSCI USA Momentum Factor ETF | 46432F396 | SHS | 5 | $1,035 | dollars as filed | |
| ISHARES RUSSELL MID-CAP GROWTH ETF | 464287481 | ETF | 8 | $1,014 | dollars as filed | |
| VANGUARD SCOTTSDALE FDS | 92206C771 | SHS | 21 | $952 | dollars as filed | |
| iShares S&P Global Clean Energy Index Fund | 464288224 | COM | 9 | $102 | dollars as filed |
Amendment chain
| Filing | Role | Filed | Accepted | Ingested |
|---|---|---|---|---|
| 13F-HR 0001398344-25-001394 | this filing | 2025-01-29 | acceptance time not in the bulk data set |