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13F-HR filed by Southland Equity Partners LLC

Southland Equity Partners LLC filed this 13F-HR for the quarter ended 2025-12-31, filed 2026-01-14, with 256 holding rows worth $506,692,920.

Accession
0001214659-26-000455
Filed
2026-01-14
Accepted by EDGAR
acceptance time not in the bulk data set
Ingested
Source
SEC quarterly data set

Original filing

13F report for Q4 2025

A holdings report, 256 entries on the cover page, a total value of $506,692,920 stated on the cover page (in dollars after the unit check, H1), rows summing to $506,692,920 with VALUE read as dollars as filed, 13F file number 028-23481. The quarter's positions are built on this report. The resolved quarter.

The information table after summing rows of one CUSIP and put or call (H4), with the CUSIP and issuer name as filed. Values in dollars after the unit check (method).

Issuer as filedCUSIPClassAmountValueValue read asType
Apple Inc037833100COM122,122$33,199,985dollars as filed
INNOVATOR ETFS TRUST45782C383US EQTY PWR BUF717,628$32,251,494dollars as filed
PIMCO ETF TR72201R775ACTIVE BD ETF275,284$25,623,428dollars as filed
FIRST TR EXCHANGE-TRADED FD336917109SHS506,711$22,467,564dollars as filed
INNOVATOR ETFS TRUST45782C508US EQTY PWR BUF405,719$19,076,884dollars as filed
SCHD808524797COM692,254$18,988,539dollars as filed
FIRST TR EXCHANGE-TRADED FD337345102SHS60,581$13,946,405dollars as filed
INNOVATOR ETFS TRUST45783Y673QUITY MANAGD FLR338,800$12,488,167dollars as filed
INNOVATOR ETFS TRUST45782C318US EQTY PWR BUF231,633$9,170,350dollars as filed
FIRST TR EXCHANGE-TRADED FD33733E302DJ INTERNT IDX31,218$8,403,261dollars as filed
INNOVATOR ETFS TRUST45782C870US EQT PWR BUF212,845$8,326,496dollars as filed
INVESCO QQQ TR46090E103COM12,622$7,753,516dollars as filed
FIRST TR EXCHANGE-TRADED FD33741X102SMID RISNG ETF199,886$7,659,626dollars as filed
FIRST TR EXCHANGE-TRADED FD33733E104CAP STRENGTH ETF81,621$7,550,915dollars as filed
Berkshire Hathaway Inc084670702COM14,333$7,204,482dollars as filed
INNOVATOR ETFS TRUST45782C813US EQTY PWR BUF149,511$6,941,796dollars as filed
INNOVATOR ETFS TRUST45782C417US EQTY PWR BUF168,027$6,841,875dollars as filed
AbbVie,Inc.00287Y109COM27,558$6,296,776dollars as filed
Procter & Gamble Co742718109COM43,170$6,186,717dollars as filed
McDonalds Corporation580135101COM19,440$5,941,492dollars as filed
Amazon.com, Inc023135106COM23,414$5,404,419dollars as filed
Microsoft Corp594918104COM11,110$5,373,189dollars as filed
T. ROWE PRICE CAPITAL APPRECIATION EQUITY ETF87283Q867ETF137,085$5,239,375dollars as filed
Vanguard S&P 500 ETF922908363COM7,706$4,832,672dollars as filed
JPMorgan Chase & Co46625H100COM14,203$4,576,466dollars as filed
FIRST TR VALUE LINE DIVID IN33734H106SHS91,693$4,225,192dollars as filed
Johnson & Johnson478160104COM20,203$4,180,906dollars as filed
Alphabet Inc. Reg. Shares C02079K107COM12,779$4,009,941dollars as filed
NVIDIA Corp67066G104COM21,187$3,951,425dollars as filed
INNOVATOR ETFS TRUST45782C797US EQTY PWR BUF89,424$3,927,502dollars as filed
iShares MSCI USA Momentum Factor ETF46432F396SHS15,106$3,781,219dollars as filed
INNOVATOR ETFS TRUST45782C748US EQTY PWR BUF89,718$3,757,390dollars as filed
INNOVATOR ETFS TRUST45782C680US EQTY PWR BF86,264$3,730,918dollars as filed
FIRST TR EXCHANGE TRADED FD33738R506RISNG DIVD ACHIV50,958$3,540,048dollars as filed
INNOVATOR ETFS TRUST45784N536EQUITY DUAL DIRT169,864$3,490,467dollars as filed
Vanguard Growth922908736COM6,961$3,395,993dollars as filed
INNOVATOR ETFS TRUST45784N510EQUITY DUAL DIRT153,914$3,221,312dollars as filed
Vanguard FTSE Developed Markets ETF921943858SHS51,005$3,186,272dollars as filed
INNOVATOR ETFS TRUST45783Y681NASDAQ 100 MANA91,694$3,143,270dollars as filed
Tesla Motors, Inc88160R101COM6,693$3,009,976dollars as filed
REALTY INCOME CORP COM756109104REIT51,388$2,896,714dollars as filed
T ROWE87283Q784MF Closed and MF Open122,828$2,895,057dollars as filed
Chevron Corporation166764100COM17,605$2,683,205dollars as filed
Invesco S&P MidCap Momentum ETF46137V464SHS19,339$2,677,730dollars as filed
INNOVATOR ETFS TRUST45782C540US EQTY PWR BUF60,874$2,640,714dollars as filed
INNOVATOR ETFS TRUST45783Y814LADERD ALCTN PWR50,490$2,517,431dollars as filed
WISDOMTREE TR97717X669US QTLY DIV GRT28,130$2,515,647dollars as filed
Invesco S&P 500 Momentum ETF46138E339SHS20,949$2,499,602dollars as filed
NUVEEN CA DIVI ADV MUN67066Y105COM206,090$2,433,923dollars as filed
iShares Core Dividend Growth ETF46434V621SHS33,694$2,339,070dollars as filed
AIM ETF PRODUCTS TRUST00888H620ALLIANZIM US EQT79,145$2,249,887dollars as filed
PIMCO ETF TR72201R577ULTR SH GO AC FD21,622$2,178,695dollars as filed
INNOVATOR ETFS TRUST45784N494FUND100,351$2,172,398dollars as filed
FIRST TR EXCH TRADED FD III33739P863CALIF MUN INCM43,439$2,141,861dollars as filed
INNOVATOR ETFS TRUST45782C573US EQTY PWR BUF48,807$2,039,156dollars as filed
VWO922042858SHS37,898$2,037,381dollars as filed
NNN REIT INC COM637417106REIT49,981$1,980,741dollars as filed
EXXON MOBIL CORP30231G102COM16,315$1,963,332dollars as filed
Vanguard Total Bond Market ETF921937835SHS26,270$1,945,790dollars as filed
PepsiCo,Inc.713448108COM13,402$1,923,382dollars as filed
INNOVATOR TR ETF EQUITY DUAL DIRECTIONAL 15 BUFFER OCTOBER45784N528ETF83,962$1,814,847dollars as filed
Verizon Communications Inc92343V104COM41,645$1,696,185dollars as filed
AGNC INVT CORP COM00123Q104REIT154,182$1,652,831dollars as filed
WISDOMTREE TR97717X594ITL HDG QTLY DIV33,680$1,638,869dollars as filed
VANGUARD INDEX FDS922908637LARGE CAP ETF5,191$1,634,127dollars as filed
iShares MSCI Intl Momentum Factor ETF46434V449SHS33,825$1,622,564dollars as filed
ISHARES TR46434V456MSCI INTL QUALTY34,634$1,574,120dollars as filed
FRANKLIN TEMPLETON ETF TR35473P108INTL COR DIV TIL39,869$1,550,509dollars as filed
INNOVATOR ETFS TRUST45782C888US EQT BUFR APR32,146$1,542,365dollars as filed
WISDOMTREE TR97717W505US MIDCAP DIVID28,322$1,461,435dollars as filed
iShares MSCI USA Min Vol Factor ETF46429B697SHS15,144$1,425,959dollars as filed
ABRDN PLATINUM ETF TRUST003260106PHYSCL PLATM SHS7,545$1,406,614dollars as filed
Philip Morris International Inc.718172109COM8,618$1,382,391dollars as filed
INNOVATOR ETFS TRUST45782C656US EQTY PWR BUF31,611$1,381,982dollars as filed
CAPITAL GROUP DIVIDEND VALUE14020W106SHS CREAT UNIT31,335$1,367,459dollars as filed
Vanguard Intermediate-Term Corporate Bond ETF92206C870SHS15,439$1,293,050dollars as filed
Vanguard Mid-Cap ETF922908629SHS4,415$1,281,321dollars as filed
BlackRock,Inc.09290D101COM1,163$1,244,838dollars as filed
INVESCO EXCHANGE TRADED FD T46137V548COM54,897$1,207,724dollars as filed
INNOVATOR TR EQUITY ETF DUAL DIRECTIONAL 10 BUFFER NOVEMBER45784N460ETF61,009$1,169,469dollars as filed
CAMBRIA ETF TR132061201SHSHLD YIELD ETF16,643$1,157,032dollars as filed
Vanguard Short-Term Bond ETF921937827SHS14,276$1,125,087dollars as filed
Vanguard Value ETF922908744SHS5,805$1,108,608dollars as filed
J P MORGAN EXCHANGE TRADED F46654Q781EQUITY FOCUS ETF14,555$1,087,069dollars as filed
AIM ETF PRODUCTS TRUST00888H596ALLIANZIM US EQU34,430$1,084,607dollars as filed
Broadcom Inc.11135F101COM3,126$1,081,909dollars as filed
Intel Corp458140100COM27,806$1,026,055dollars as filed
Vanguard High Dividend Yield ETF921946406SHS7,139$1,024,549dollars as filed
Abbott Laboratories002824100COM8,010$1,003,631dollars as filed
Invesco S&P International Dev Momt ETF46138E222SHS17,988$999,569dollars as filed
AMERICAN CENTY ETF TR025072109DIVERSIFID CRP21,076$995,829dollars as filed
Vanguard Total International Bond Index Fund ETF92203J407SHS20,519$991,484dollars as filed
INNOVATOR ETFS TRUST45784N205GROWTH 100 POWER33,854$989,214dollars as filed
PACER TRENDPILOT 100 ETF69374H303ETF12,381$973,785dollars as filed
VGT92204A702SHS1,285$968,607dollars as filed
SPDR GOLD TR78463V107GOLD SHS2,408$954,314dollars as filed
FIRST TR MID CAP CORE ALPHAD33735B108COM SHS7,182$904,786dollars as filed
PACER FDS TR69374H428PAC ASSET FLTG19,036$897,276dollars as filed
Home Depot, Inc437076102COM2,597$893,618dollars as filed
Alphabet Inc. Reg. Shares A02079K305COM2,768$866,384dollars as filed
NextEra Energy,Inc.65339F101COM10,779$865,341dollars as filed
YUM BRANDS INC COM988498101Stock5,664$856,872dollars as filed
Vanguard Small-Cap ETF922908751SHS3,280$846,196dollars as filed
FIRST TR EXCH TRADED FD III33739N108MANAGD MUN ETF16,468$842,091dollars as filed
CINTAS CORP COM172908105Stock4,450$836,835dollars as filed
VANGUARD TAX-EXEMPT BOND ETF922907746ETF16,209$815,151dollars as filed
INVESCO EXCHANGE TRADED FD T46137V498S&P SMLCP MOMENT11,184$805,360dollars as filed
VTI922908769COM2,385$799,632dollars as filed
Health Care Select Sector SPDR Fund81369Y209SHS5,120$792,500dollars as filed
BLACKSTONE INC09260D107COM5,024$774,473dollars as filed
VANECK ETF TRUST92189F791JUNIOR GOLD MINE6,610$752,086dollars as filed
KIMBERLY-CLARK CORP COM494368103Stock7,432$749,799dollars as filed
WELLTOWER INC COM95040Q104REIT3,947$732,587dollars as filed
INNOVATOR TR EQUITY ETF DUAL DIRECTIONAL 15 BUFFER NOV45784N452ETF36,802$705,494dollars as filed
AT&T Inc00206R102COM28,147$699,169dollars as filed
INNOVATOR ETFS TRUST45782C300US EQT ULTRA BF16,040$693,890dollars as filed
J P MORGAN EXCHANGE TRADED F46654Q203NASDAQ EQT PREM11,768$683,940dollars as filed
INVESCO EXCHANGE TRADED FD T46137V472S&P MDCP QUALITY6,365$651,903dollars as filed
Qualcomm Incorporated747525103COM3,810$651,747dollars as filed
International Business Machines Corporation459200101COM2,157$638,895dollars as filed
Costco Wholesale Corporation22160K105COM730$629,817dollars as filed
SPDR SERIES TRUST78468R705ST STR 1500MOM2,156$629,703dollars as filed
ENBRIDGE INC COM29250N105Stock13,004$623,142dollars as filed
Palantir Technologies Inc. Class A69608A108COM3,390$602,573dollars as filed
iShares Expanded Tech Sector ETF464287549SHS4,655$601,240dollars as filed
Amgen Inc.031162100COM1,800$589,092dollars as filed
Vanguard S&P 500 Growth ETF921932505SHS1,319$586,414dollars as filed
Walmart Inc.931142103COM5,055$563,212dollars as filed
Cisco Systems,Inc.17275R102COM7,200$554,634dollars as filed
Eli Lilly and Company532457108COM516$554,173dollars as filed
AMERICAN ELEC PWR CO INC COM025537101Stock4,798$553,223dollars as filed
Duke Energy Corporation26441C204COM4,698$550,678dollars as filed
INDEPENDENCE RLTY TR INC45378A106COM31,281$546,792dollars as filed
SPDR SER TR STATE STR SPDR PORT S&P 500 ETF78464A854SHS6,759$542,207dollars as filed
Vanguard Intermediate-Term Bond ETF921937819SHS6,957$541,799dollars as filed
Caterpillar Inc.149123101COM930$532,881dollars as filed
INNOVATOR EQUITY DEFINED PROTECTION ETF - 1 YR OCTOBER45784N700ETF19,833$532,232dollars as filed
VANECK ETF TRUST92189F643MRNGSTR WDE MOAT5,093$527,431dollars as filed
INVESCO EXCHANGE TRADED FD T46137V480S&P SMCP VLU MNT9,218$526,714dollars as filed
META PLATFORMS INC CL A30303M102COM796$525,432dollars as filed
PHILLIPS 66 COM718546104Stock3,924$506,397dollars as filed
CLOROX CO DEL189054109COM4,951$499,238dollars as filed
FIRST TR EXCHANGE TRADED FD33734X135FINLS ALPHADEX8,258$498,370dollars as filed
Bank of America Corp060505104COM9,001$495,055dollars as filed
EDISON INTL COM281020107Stock8,230$493,955dollars as filed
IJH464287507COM7,413$489,258dollars as filed
Altria Group Inc02209S103COM8,456$487,557dollars as filed
ISHARES TR464287556ISHARES BIOTECH2,881$486,271dollars as filed
VANGUARD SCOTTSDALE FDS92206C771SHS10,259$482,995dollars as filed
DIREXION SHARES ETF TRUST25461A650CMN8,477$477,425dollars as filed
NOVARTIS AG SPONSORED ADR66987V109ADR3,436$473,739dollars as filed
Technology Select Sector SPDR Fund81369Y803SHS3,257$468,975dollars as filed
Vanguard Dividend Appreciation ETF921908844SHS2,107$462,983dollars as filed
KROGER CO COM501044101Stock7,270$454,207dollars as filed
FRANKLIN TEMPLETON ETF TR35473P884US MID CP MLTFCT8,034$452,004dollars as filed
Mondelez International,Inc. Class A609207105COM8,391$451,683dollars as filed
FIRST TR EXCHANGE TRADED FD33734X150INDLS PROD DUR5,599$447,192dollars as filed
OMEGA HEALTHCARE INVS INC COM681936100REIT10,067$446,371dollars as filed
Financial Select Sector SPDR Fund81369Y605SHS7,993$437,769dollars as filed
BlackRock Ultra Short-Term Bond ETF46434V878SHS8,613$435,646dollars as filed
SPY78462F103SHS626$426,882dollars as filed
GENERAL DYNAMICS CORP COM369550108Stock1,260$424,118dollars as filed
Oracle Corporation68389X105COM2,145$418,150dollars as filed
INNOVATOR ETFS TRUST45784N445FUND21,787$417,112dollars as filed
Lockheed Martin Corporation539830109COM862$417,025dollars as filed
Applied Materials,Inc.038222105COM1,619$416,161dollars as filed
Wells Fargo & Company949746101COM4,446$414,391dollars as filed
VANGUARD MALVERN FDS922020805SHS8,258$408,441dollars as filed
CVS Health Corporation126650100COM5,130$407,142dollars as filed
Gilead Sciences,Inc.375558103COM3,317$407,097dollars as filed
WISDOMTREE TR97717X610EURO QTLY DIV GR10,723$402,389dollars as filed
General Electric Company369604301COM1,283$395,293dollars as filed
Waste Management, Inc.94106L109COM1,785$392,182dollars as filed
Starbucks Corporation855244109COM4,640$390,743dollars as filed
CAPITAL GROUP CORE BALANCED14021D107SHS10,888$384,684dollars as filed
VANGUARD BD INDEX FDS921937793LONG TERM BOND5,528$384,324dollars as filed
ISHARES TR464287168COM2,718$383,595dollars as filed
NOVO-NORDISK A S ADR670100205ADR7,525$382,870dollars as filed
JPMORGAN EQUITY PREMIUM INCOME ETF46641Q332ETF6,613$378,528dollars as filed
Goldman Sachs Group,Inc.38141G104COM428$376,238dollars as filed
FIDELITY MERRIMACK STR TR316188408LOW DURTIN ETF7,405$371,953dollars as filed
Vanguard FTSE All-World ex-US ETF922042775SHS5,012$368,683dollars as filed
Southern Company842587107COM4,227$368,576dollars as filed
FLEXSHARES INTERNATIONALQUALITY DIVIDEND DYNAMICINDEX FUND33939L829ETF9,640$353,210dollars as filed
FIRST TR EXCHNG TRADED FD VI33740F755FT VEST LADDERED10,205$349,623dollars as filed
ENTERPRISE PRODS PARTNERS L293792107COM10,801$346,280dollars as filed
Vanguard FTSE Pacific ETF922042866SHS3,781$341,802dollars as filed
ABSOLUTE SHS TR00400R858WBI PWR FACTOR10,566$338,112dollars as filed
Coca-Cola Company191216100COM4,811$336,365dollars as filed
OMNICOM GROUP INC COM681919106Stock4,121$332,742dollars as filed
INNOVATOR ETFS TRUST45782C789US EQTY BUFR JUL6,522$331,076dollars as filed
GLOBAL X FDS37954Y632ARTIFICIAL ETF6,483$329,725dollars as filed
United Parcel Service,Inc. Class B911312106COM3,214$318,798dollars as filed
ConocoPhillips20825C104COM3,402$318,429dollars as filed
UnitedHealth Group Inc91324P102COM960$316,926dollars as filed
iShares Core S&P Small-Cap ETF464287804SHS2,622$315,136dollars as filed
CONSOLIDATED EDISON INC209115104COM3,135$311,402dollars as filed
Morgan Stanley617446448COM1,749$310,474dollars as filed
INNOVATOR ETFS TRUST45784N478EQUITY DUAL DIRC14,506$309,752dollars as filed
COLGATE PALMOLIVE CO COM194162103Stock3,905$308,539dollars as filed
SPDR INDEX SHS FDS78463X772S&P INTL ETF6,975$306,449dollars as filed
ISHARES TR46434V696CORE MSCI PAC4,102$300,331dollars as filed
INVESCO EXCH TRADED FD TR II46138G649COM1,183$299,204dollars as filed
Fidelity High Dividend ETF316092840SHS5,206$295,128dollars as filed
Advanced Micro Devices,Inc.007903107COM1,343$287,617dollars as filed
CSX Corporation126408103COM7,778$281,938dollars as filed
3M CO COM88579Y101Stock1,747$279,660dollars as filed
ISHARES TR464288620SHS5,368$277,901dollars as filed
INVESCO S&P 500 TOP 50 ETF46137V233ETF4,639$275,000dollars as filed
FIFTH THIRD BANCORP COM316773100Stock5,834$273,090dollars as filed
ALPS ETF TR00162Q452ALERIAN MLP5,747$270,224dollars as filed
AIM ETF PRODUCTS TRUST00888H588ALLIANZIM US EQU8,886$269,335dollars as filed
Intuitive Surgical,Inc.46120E602COM467$264,490dollars as filed
INVESCO EXCHANGE-TRADED FD TR S&P 500 EQUAL WEIGHT ETF46137V357COM1,369$262,246dollars as filed
AIM ETF PRODUCTS TRUST00888H570ALLIANZIM EQ BUF8,697$258,388dollars as filed
GE Vernova Inc.36828A101COM390$254,897dollars as filed
Boston Scientific Corporation101137107COM2,664$254,012dollars as filed
MARATHON PETE CORP COM56585A102Stock1,554$252,727dollars as filed
Deere & Company244199105COM543$252,644dollars as filed
Visa Inc92826C839COM720$252,470dollars as filed
IRON MTN INC DEL COM46284V101REIT3,018$250,364dollars as filed
ISHARES TR464288356CALIF MUN BD ETF4,318$248,112dollars as filed
MANULIFE FINL CORP56501R106COM6,764$245,404dollars as filed
VANGUARDRUSSELL2000ETF92206C664STOK2,454$244,222dollars as filed
Medtronic PlcG5960L103COM2,515$241,581dollars as filed
SPDR PORTFOLIO TIPS ETF78464A656PORTFLI TIPS ETF9,235$239,648dollars as filed
iShares Silver Trust46428Q109COM3,691$237,774dollars as filed
ONEOK INC NEW682680103COM3,231$237,442dollars as filed
KINDER MORGAN INC DEL COM49456B101Stock8,631$237,259dollars as filed
FIRST TR EXCHANGE-TRADED FD33738D309SENIOR LN FD5,150$236,282dollars as filed
Energy Select Sector SPDR Fund81369Y506SHS5,284$236,248dollars as filed
Raytheon Technologies Corporation75513E101COM1,283$235,302dollars as filed
CONSTELLATION ENERGY CORP COM21037T109Stock666$235,278dollars as filed
FIRST TR EXCHANGE-TRADED FD33739Q408FIRST TR ENH NEW3,841$230,191dollars as filed
TRACTOR SUPPLY CO COM892356106Stock4,591$229,588dollars as filed
TAIWAN SEMICONDUCTOR MFG874039100SPONSORED ADS755$229,543dollars as filed
NORTHROP GRUMMAN CORP COM666807102Stock399$227,651dollars as filed
FIRST TR EXCHANGE TRADED FD33738R704RBA INDL ETF2,283$224,465dollars as filed
Union Pacific Corporation907818108COM967$223,686dollars as filed
EMERSON ELEC CO COM291011104Stock1,678$222,647dollars as filed
ABSOLUTE SHS TR00400R700WBI BBR YLD 30009,488$222,503dollars as filed
AIM ETF PRODUCTS TRUST00888H513ALLIANZIM US EQU7,885$221,884dollars as filed
PACER FDS TR69374H436METAURUS CAP 4005,139$218,310dollars as filed
KLA CORP482480100COM179$217,499dollars as filed
Comcast Corp20030N101COM7,233$216,204dollars as filed
VALERO ENERGY CORP COM91913Y100Stock1,323$215,337dollars as filed
PNC FINL SVCS GROUP INC COM693475105Stock1,025$213,908dollars as filed
MARRIOTT INTL INC NEW CL A571903202Stock676$209,748dollars as filed
CORNING INC219350105COM2,379$208,325dollars as filed
USBANCORPDEL902973304COM NEW3,877$206,903dollars as filed
INNOVATOR TR ETF EQUITY DUAL DIRECTIONAL 15 BUFFER SEPT45784N486ETF9,671$204,928dollars as filed
PPL CORP COM69351T106Stock5,823$203,918dollars as filed
YUM CHINA HLDGS INC98850P109COM4,248$202,811dollars as filed
ROYAL BK CDA COM780087102Stock1,185$202,004dollars as filed
HCA Healthcare Inc40412C101COM430$200,750dollars as filed
ALLIANCEBERNSTEIN GLOBAL HIG01879R106COM16,514$176,534dollars as filed

Amendment chain

FilingRoleFiledAcceptedIngested
13F-HR 0001214659-26-000455this filing2026-01-14acceptance time not in the bulk data set