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13F-HR filed by PLANNING DIRECTIONS INC

PLANNING DIRECTIONS INC filed this 13F-HR for the quarter ended 2024-12-31, filed 2025-02-06, with 77 holding rows worth $172,330,041.

Accession
0001085146-25-000840
Filed
2025-02-06
Accepted by EDGAR
acceptance time not in the bulk data set
Ingested
Source
SEC quarterly data set

Original filing

13F report for Q4 2024

A holdings report, 77 entries on the cover page, a total value of $172,330,041 stated on the cover page (in dollars after the unit check, H1), rows summing to $172,330,041 with VALUE read as dollars as filed, 13F file number 028-18748. The quarter's positions are built on this report. The resolved quarter.

The information table after summing rows of one CUSIP and put or call (H4), with the CUSIP and issuer name as filed. Values in dollars after the unit check (method).

Issuer as filedCUSIPClassAmountValueValue read asType
SCHD808524797COM1,161,204$31,724,086dollars as filed
Vanguard Short-Term Bond ETF921937827SHS252,950$19,545,440dollars as filed
Vanguard Dividend Appreciation ETF921908844SHS74,691$14,626,795dollars as filed
Apple Inc037833100COM43,202$10,818,646dollars as filed
VICTORY PORTFOLIOS II92647N527CORE BD ETF216,995$9,973,084dollars as filed
VANGUARD MORNINGSTAR MEGA CAP VALUE ETF921910840ETF50,477$6,305,028dollars as filed
VANGUARD SCOTTSDALE FDS92206C409COM75,098$5,858,421dollars as filed
Vanguard Growth922908736COM12,578$5,162,526dollars as filed
Vanguard Total World Stock ETF922042742SHS40,623$4,772,438dollars as filed
iShares Core S&P Small-Cap ETF464287804SHS40,830$4,704,419dollars as filed
Vanguard Mid-Cap Growth ETF922908538SHS17,113$4,342,507dollars as filed
FIDELITY MERRIMACK STR TR316188408LOW DURTIN ETF81,161$4,052,384dollars as filed
ISHARES CORE S&P U.S. GROWTH ETF464287671ETF21,787$3,036,056dollars as filed
JPMORGAN EQUITY PREMIUM INCOME ETF46641Q332ETF51,693$2,973,919dollars as filed
SPDR S&P Dividend ETF78464A763SHS21,691$2,865,446dollars as filed
Vanguard Mid-Cap ETF922908629SHS7,808$2,062,411dollars as filed
J P MORGAN EXCHANGE TRADED F46654Q203NASDAQ EQT PREM33,097$1,866,016dollars as filed
Vanguard Value ETF922908744SHS10,108$1,711,299dollars as filed
NVIDIA Corp67066G104COM12,027$1,615,140dollars as filed
Vanguard S&P 500 ETF922908363COM2,993$1,612,446dollars as filed
Vanguard Small-Cap Value ETF922908611SHS8,017$1,588,782dollars as filed
Amazon.com, Inc023135106COM6,928$1,519,934dollars as filed
Vanguard Mid-Cap Value ETF922908512SHS9,384$1,518,113dollars as filed
ISHARES INC464286525MSCI GBL MIN VOL13,263$1,448,311dollars as filed
SELECT SECTOR SPDR TR81369Y308STATE STREET CON18,414$1,447,538dollars as filed
VANGUARD HEALTH CARE ETF92204A504ETF5,422$1,375,529dollars as filed
ISHARES TR464287754US INDUSTRIALS9,028$1,205,411dollars as filed
Microsoft Corp594918104COM2,834$1,194,332dollars as filed
COINBASE GLOBAL INC COM CL A19260Q107Stock4,057$1,007,353dollars as filed
ISHARES TR464287762US HLTHCARE ETF15,950$929,390dollars as filed
J P MORGAN EXCHANGE TRADED F46641Q647MUNICIPAL ETF18,132$909,339dollars as filed
VANGUARD TAX-EXEMPT BOND ETF922907746ETF17,943$899,475dollars as filed
Walmart Inc.931142103COM9,399$849,180dollars as filed
Vanguard Small-Cap ETF922908751SHS3,377$811,408dollars as filed
INVESCO EXCHANGE TRADED FD T46137V373S&P500 EQL STP26,344$792,967dollars as filed
McDonalds Corporation580135101COM2,081$603,324dollars as filed
SPDR S&P Aerospace & Defense ETF78464A631SHS3,353$555,993dollars as filed
Home Depot, Inc437076102COM1,416$550,911dollars as filed
Schwab U.S. Small-Cap ETF808524607SHS20,291$524,712dollars as filed
FIRST TR VALUE LINE DIVID IN33734H106SHS11,596$506,028dollars as filed
PALO ALTO NETWORKS INC697435105COM2,746$499,662dollars as filed
ISHARES TR CORE S&P 500 ETF464287200SHS826$486,314dollars as filed
Utilities Select Sector SPDR Fund81369Y886SHS6,291$476,155dollars as filed
EXXON MOBIL CORP30231G102COM4,356$468,559dollars as filed
ISHARES TR464287580US CONSUM DISCRE4,633$445,375dollars as filed
Vanguard Small-Cap Growth ETF922908595SHS1,581$442,668dollars as filed
Vanguard Ultra-Short Bond ETF92203C303SHS8,903$441,745dollars as filed
Applied Materials,Inc.038222105COM2,528$411,067dollars as filed
iShares MSCI USA Min Vol Factor ETF46429B697SHS4,565$405,340dollars as filed
Vanguard Intermediate-Term Corporate Bond ETF92206C870SHS5,047$405,083dollars as filed
CORMEDIX INC COM21900C308Stock50,000$405,000dollars as filed
iShares Core S&P Total U.S. Stock Market ETF464287150SHS3,064$394,131dollars as filed
Lowes Companies,Inc.548661107COM1,560$385,060dollars as filed
SPY78462F103SHS625$366,240dollars as filed
iShares U.S. Technology ETF464287721SHS2,222$354,394dollars as filed
VGT92204A702SHS565$351,368dollars as filed
Alphabet Inc. Reg. Shares A02079K305COM1,744$330,188dollars as filed
CONSTELLATION ENERGY CORP COM21037T109Stock1,473$329,578dollars as filed
Vanguard Mega Cap Growth ETF921910816SHS957$328,656dollars as filed
GLOBAL X FDS37954Y673US INFR DEV ETF7,988$322,796dollars as filed
Procter & Gamble Co742718109COM1,889$316,670dollars as filed
Berkshire Hathaway Inc084670702COM688$311,857dollars as filed
PepsiCo,Inc.713448108COM2,041$310,416dollars as filed
IJH464287507COM4,969$309,626dollars as filed
Deere & Company244199105COM730$309,248dollars as filed
Boeing Company097023105COM1,707$302,099dollars as filed
Costco Wholesale Corporation22160K105COM308$281,894dollars as filed
VANGUARD STAR FDS921909768COM4,701$277,030dollars as filed
BLACKSTONE INC09260D107COM1,578$272,007dollars as filed
NextEra Energy,Inc.65339F101COM3,348$240,019dollars as filed
Vanguard High Dividend Yield ETF921946406SHS1,728$220,486dollars as filed
PUBLIC SVC ENTERPRISE GROUP COM744573106Stock2,603$219,919dollars as filed
International Business Machines Corporation459200101COM970$213,283dollars as filed
ISHARES MSCI EAFE MIN VOL FACTOR ETF46429B689ETF2,985$211,086dollars as filed
NORFOLK SOUTHN CORP COM655844108Stock881$206,817dollars as filed
Waste Management, Inc.94106L109COM1,021$205,984dollars as filed
META PLATFORMS INC CL A30303M102COM351$205,684dollars as filed

Amendment chain

FilingRoleFiledAcceptedIngested
13F-HR 0001085146-25-000840this filing2025-02-06acceptance time not in the bulk data set